Native and Programmatic Advertising SpotX Expands Privacy-Compliant Audience Data Technology for CTV AIT News Desk Apr 16, 2021 Suite of Data Tools Empowers Media Owners and Advertisers to Leverage First-Party, Third-Party, or Subscriber Data for Audience Targeting…
Native and Programmatic Advertising SpotX Integrates TVSquared For Transparent, Real-Time, Global CTV Measurement & Attribution AIT News Desk Mar 27, 2021 TVSquared has been onboarded by SpotX, the leading global video advertising platform, as a preferred measurement and attribution partner to power…
Native and Programmatic Advertising SpotX Announces Support for Unified ID 2.0 Solution AIT News Desk Jan 15, 2021 Leading Global Video Advertising Platform Fully Integrates Open Source Identity Solution, Joining Development With the Trade Desk and Others SpotX,…
Native and Programmatic Advertising Verve Group Acquires Digital Video Ad Platform From Nexstar Inc. AIT News Desk Jan 12, 2021 Verve Group Is Solidifying Its Position as a Leading Global Advertising Technology Platform Verve Group, a global brand performance ad platform,…
Video ViacomCBS to Launch Connected Video Ad Platform “ViacomCBS EyeQ” AIT News Desk Aug 5, 2020 Unified Digital Offering to Drive Incremental Reach and Ad Effectiveness Across ViacomCBS’ Immense Audience Scale Launching Fall 2020 ViacomCBS …
Video SpotX Makes Strategic Investment in SpringServe, Leading Independent Ad Serving Platform for OTT and… AIT News Desk Jul 20, 2020 Companies will collaborate by integrating platform capabilities and developing technologies to further connect the supply and demand ecosystems…
Video New Research From SpotX Finds Four Out of Five CTV Viewers Watch Ad-Supported Content AIT News Desk Jul 15, 2020 CTV is for Everyone: An In-Depth Look at US CTV Viewership in 2020 report uncovers CTV audience insights, viewing behavior, access points, and…