Native and Programmatic Advertising SpringServe Expands Relationship with IRIS.TV to Increase Value of Video-Level CTV Advertising… AIT News Desk Jun 15, 2022 Enables Publishers that Utilize SpringServe to Reach and Forecast at the Individual Video Level SpringServe, the leading independent TV ad serving…
Video Primis and IRIS.TV Partner to Bring Elevated Contextual Targeting to Video Discovery AIT News Desk Mar 3, 2022 Primis, the leading Video Discovery platform for global publishers and founders of Sellers.guide (part of Universal McCann and Interpublic Group),…
Video IRIS.TV Selects SpringServe as First Ad Server to Deliver Contextual Data for Connected TV AIT News Desk Sep 23, 2021 Integration Delivers Enhanced Transparency for Advertisers and Value for Publishers IRIS.TV, the leading video data platform, and Magnite’s…
Video Logiq Partners with IRIS.TV to Provide Video-Level Data to E-Commerce Marketers and Improve Video… AIT News Desk Sep 8, 2021 Logiq, Inc., a global provider of award-winning e-commerce and fintech solutions, has partnered with IRIS.TV, the leading video data platform, to…
Native and Programmatic Advertising Garrett MacDonald Joins IRIS.TV as Chief Commercial Officer AIT News Desk Jul 21, 2021 IRIS.TV, the leading video data platform, has announced the appointment of Garrett MacDonald as chief commercial officer. In his new role, MacDonald…
Video Nancy Neumann Grey Joins IRIS.TV as Vice President of Business Development, Data Partnerships AIT News Desk Jun 23, 2021 Neumann Grey will continue to grow IRIS.TV’s key relationships with data partners IRIS.TV, the leading video data platform, has announced the…
Video IRIS.TV Announces $18 Million Series B Funding Round Led by Intel Capital AIT News Desk Apr 7, 2021 IRIS.TV, the leading video data platform, announced the completion of a $18 million Series B funding round. Intel Capital, a division of Intel…
Video IRIS.TV Joins the Unified ID 2.0 Initiative as Advertisers Seek Brand-Safe, Video-Level Contextual… AIT News Desk Dec 23, 2020 The company’s IRIS_ID, a global unique identifier for each individual video on-boarded to its data marketplace built to enable contextual intelligence…
Video Datazoom Releases Google Ad Manager Data Enrichment Solution AIT News Desk Dec 17, 2020 New Data Enrichment Services Enables Ad-Supported Content Owners To Understand How Individual Users And Service Conditions Contribute To Revenue…