Video Parks Associates: US Pay-TV Industry Lost Over 18 Million Subscribers Between 2014 And 2020 AIT News Desk Jul 8, 2021 By the year 2024, the traditional pay-TV subscriber base will decline to 53 million US households New research from Parks Associates estimates that…
Native and Programmatic Advertising Parks Associates: Average Consumer Spending on OTT Services Doubled From $8 per Month in 2018 to $16… AIT News Desk Mar 26, 2021 Fourth Annual Future of Video: OTT, Pay TV, and Digital Media Virtual Conference to Explore Expansion of OTT Video Services, Churn Rates, and…