Data Management Mindshare Appoints Data Science Leader Sean Clayton As Executive Director, Solutions Officer AIT News Desk Feb 3, 2021 Clayton Brings Wide Breadth of Experience Across Data Science, Media, and Consulting Mindshare USA, the global media agency network that is part of…
Gaming Anzu.io Raises $9 Million To Fuel Expansion of the Advanced In-Game Ad Platform AIT News Desk Feb 3, 2021 The investment will further enable brands to enter the AAA video game space through in-game advertising that's native, creative, and real-time…
Video WPP and TikTok Announce First-of-Its-Kind Global Agency Partnership AIT News Desk Feb 2, 2021 Partnership will focus on delivering new opportunities for creative excellence for WPP agencies and clients WPP and TikTok, a leading destination for…
Native and Programmatic Advertising WPP and Anzu.io Announces Partnership AIT News Desk Nov 19, 2020 WPP and Anzu, an adtech startup specializing in integrating advertising into video games, announced a partnership aimed at bringing commonly accepted…
Native and Programmatic Advertising GroupM Taps SpotX as Primary Programmatic Partner for Digital Video and OTT AIT News Desk Oct 29, 2020 Leading global SSP will also develop specific programmatic solutions to help GroupM clients achieve maximum ROI for video advertising SpotX, the…
Security WPP Appoints Tom Ilube CBE to the Board AIT News Desk Oct 6, 2020 WPP announces the appointment of Tom Ilube CBE to its Board as an independent Non-Executive Director with immediate effect. Tom is a technology…
Technology INVIDI Technologies Extends Successful Relationship With Tata Elxsi AIT News Desk Aug 3, 2020 Alliance will deliver market-leading addressable solutions to India and APAC pay TV operators INVIDI Technologies and Tata Elxsi announced an…
Computing WPP Named a Leader Among Adobe Implementation Service Providers AIT News Desk Jun 25, 2020 WPP has been named a Leader among Adobe Implementation Service Providers by Forrester Research, Inc., out of a field of the 12 most significant…
News Retail Rules in the BrandZ Top 30 Most Valuable Dutch Brands Ranking 2020 AIT News Desk Nov 20, 2019 Online and offline brands deliver on customer demand for ‘practical and quirky’ products while offering a first-class customer service with…
News Neuro-Insight on Mission to Transform Marketing by Making the Subconscious Conscious AIT News Desk Apr 4, 2019 WPP Veteran John Zweig Has Joined Neuro-Insight as Global Chief Executive, Partnering with US. CEO Pranav Yadav and Distinguished Neuroscientist and…