Zero Party Data

Wyng, which provides software and solutions to earn, manage, and activate zero-party data, announced it has successfully completed its System and…

For many businesses and marketers across a variety of industries, age is a primary opportunity to achieve insight into your audience. It’s a key…

As a cookieless world approaches, marketing teams continue to search ways to collect data without breaching compliance regulations. Becoming inventive…

NYC-based startup operationalizes survey data so ecommerce brands can stop renting relationships from third parties, and start building mutual…

By integrating with SAP Emarsys Customer Engagement and SAP Customer Data Platform, the Jebbit platform delivers personalized, interactive…

Did you know that as of this May, 97.2 percent of companies are investing in artificial intelligence (AI) and big data? Aside from data being at the…

Third-party cookies are flawed. This we all agree on. But something has to pay for the internet, and those cookies feed a whole industry that does…