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Getwizer Appoints Chief Commercial Officer After Strong Q1

Getwizer, the hybrid consumer insights platform, announced that Jennifer Allison has been promoted to the position of Chief Commercial Officer effective immediately. Allison’s promotion, from her former roles as Head of Global Sales at Getwizer, comes after a strong company performance in Q1 2022.

Getwizer achieved 45% year-over-year growth and saw bookings triple in 2022, compared to Q1 last year. The impressive results come after significant advances have been made in the platform, including the increased automation of research modules and tools. This investment in technology and the expansion of its R&D team has helped Getwizer’s small, dynamic group of research and customer success professionals to support more clients.

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The growth in new clients has been matched by strong account management, thanks to the introduction of a new customer success practice.

Getwizer has also focused on developing a strong presence in several verticals, with a strong push into retail. It also now provides research insights to clients, which are identified and curated by Getwizer’s internal research team.

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“We are exceptionally pleased to promote Jenn after her stellar sales success in helping drive revenue and new customer growth,” says Gilad Gans, CEO of Getwizer. “As a company we are counting on an impressive growth trajectory and investing in both technology and people to continually drive and fuel the success of our hybrid model. Our clients see tremendous value in our integrated tech / human hybrid approach that allows us to deliver automation using AI, that is managed by our team of the very finest research professionals. This allows us to do in days what others take three months to achieve.”

As Getwizer’s revenues and client base expands, the company will continue to invest in R&D and its people. This will focus as it grows on scaling its unique hybrid approach, which combines the best of tech and humans, to deliver truly customizable, fast and cost-effective research capabilities to its clients.

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[To share your insights with us, please write to sghosh@martechseries.com]

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