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o9 Solutions Partners With Beluga Group to Enable Next-Generation End-to-End Planning

o9 Solutions, a premier AI-powered IBP platform provider, announced that Beluga Group, the largest Russian spirits company, will deploy o9’s AI-powered platform for integrated demand and supply management, integrated business planning, and an S&OE Control Tower.

The o9 platform, including its differentiated Enterprise Knowledge Graph, will help Beluga facilitate real-time visibility across its end-to-end supply chain. This will enable data-driven decision making, reduce non-standard supply chain costs and run real-time what-if scenario analysis.

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‘Beluga is a well-known company, with a highly valued brand and a consumer-oriented business philosophy that perfectly aligns with our customer value focus,’ said Igor Rikalo, President and COO at o9 Solutions. ‘Beluga has earned the reputation as a company with a strong technological focus and a thoughtfully designed digital strategy, thanks to powerful high-tech manufacturing and warehouse facilities. We are honored to be part of that strategy and are committed to delivering significant business value.’

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Digitizing the entire supply chain to improve transparency and increase decision-making speed is an essential part of Beluga’s digital strategy. o9 is a cloud-native platform that uses artificial intelligence and machine learning to drive data-driven decision making. The o9 platform, powered by the Enterprise Knowledge Graph, will construct a digital twin of Beluga’s end-to-end network. This will allow Beluga to conduct real-time scenario planning and drive better and faster decisions through improved visibility across every node in the supply chain.

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Irek Akhmetshin, Beluga’s Global Head of Planning, says, ‘During the entire selection process, the o9 team demonstrated a strong level of commitment and expertise. It became imminently visible that the o9 team would go above and beyond to make this project a great success. This, combined with o9s differentiated technology, gave us the trust that o9 can help us successfully deliver on our vision for digital transformation.’

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