OnviSource and Square Root Data Analytics Announce Strategic Partnership to Deliver AI-Powered and Enterprise-Wide Actionable Insights and Automation in South Africa
New Strategic Alliance Empowers South African Businesses with Holistic Analytics and Business Insights through Advanced AI-Driven Interaction and Desktop Analytics Combined with Data intelligence and Data Science Expertise
OnviSource, a leading provider of AI-powered interaction analytics, automation, and customer experience management solutions, announced a strategic partnership with Square Root Data Analytics, a South African data analytics consultancy specializing in precise analytics, business intelligence, and informed decision-making solutions.
The partnership combines Square Root Data Analytics’ deep industry knowledge and precise analytical approach with OnviSource’s highly advanced and AI-driven multichannel interaction and desktop analytics, enabling businesses to gain a complete view of their operations by analyzing not only traditional data sources but also employee interactions, desktop behaviors, and multichannel customer touchpoints. The collaboration empowers South African enterprises with a unified and holistic view of customer interactions, employee activities, and operational processes, translating raw data into real-time, actionable insights across the enterprise.
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“As we continue demonstrating our commitment to South African businesses, we are excited to join forces with Square Root Data Analytics,” said Francisca Crous-Alegria, Chief Operating Officer of OnviSource. “Their expertise in advanced data analytics, combined with our AI-powered multichannel interaction and desktop analytics, creates a powerful synergy that delivers unprecedented value to enterprises seeking comprehensive, data-driven decision-making and operational excellence.”
Through this partnership, Square Root will incorporate OnviSource’s proven technologies for voice, chat, email, screen, and desktop analytics into its service portfolio, enabling its customers to uncover patterns, inefficiencies, and opportunities hidden within their operational and customer interaction ecosystems.
“Partnering with OnviSource allows us to extend our analytics capabilities far beyond traditional data sets,” said Lance Mitchell, CEO of Square Root Analytics. “Our expertise in the analytics behind decision driving data in South Africa, paired with OnviSource’s multichannel interaction and desktop analytics, enables enterprise-wide insights that drive measurable business outcomes.”
The joint solution will target industries such as business process outsourcing (BPOs), financial services, telecommunications, retail, healthcare, and contact centers — all of which require deep operational intelligence, enhanced customer experience, and performance optimization. This collaboration also marks a significant step in expanding OnviSource’s global footprint, as the company continues to partner with innovative and value-driven analytics firms around the world.
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