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Safe Roads Alliance to Host the First Annual Global Road Safety Week Relay

Cambridge Mobile Telematics joins as exclusive Platinum Sponsor

The Safe Roads Alliance announced the first annual Global Road Safety Week Relay to raise awareness for traffic safety and encourage the public, businesses, advocates, state agencies, and survivors to join the movement for safer roads. The Relay starts May 15, 2022, and proceeds from the event will help fund programs like Kids Speaking Up for Road Safety, Focus on Road Safety, and the America Walks Community Change Grants Program, which any municipality in the Commonwealth can apply for. Cambridge Mobile Telematics, the global leader in mobile telematics and analytics and leading advocate for safer roads and drivers, is the exclusive Platinum Partner of the event. People interested in walking, running, cycling, or rolling in the relay can register here.

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“Our goal with the Joining Forces for Safer Roads Relay is to i*************** safety awareness and raise funds to deliver more traffic-calming measures at the local level”

“Our goal with the Joining Forces for Safer Roads Relay is to i*************** safety awareness and raise funds to deliver more traffic-calming measures at the local level,” said Jillian Kaplan, Development Officer for Safe Roads Alliance. “We’re also excited to take the event global with our friends in the UK from the Andy Cox Challenge and Road Peace, who will be doing their own relay during Global Road Safety Week. We look forward to making this a fun and inclusive event.”

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“Our mission at Cambridge Mobile Telematics is to make roads and drivers safer,” said Ryan McMahon, VP of Insurance and Government Affairs at Cambridge Mobile Telematics. “We’re thrilled to partner with Safe Roads Alliance to raise awareness for such a noble cause here in our home state of Massachusetts. We look forward to participating in the event and hope to see local leaders and citizens join the movement to save lives on the road.”

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The cross-state challenge will start in Lenox, Massachusetts, on May 15, 2022, and end a week later in Boston. The 138-mile route will be divided into three-to-six-mile legs, where participants can walk, run, bike, or roll their leg of the challenge at their own pace. People can choose to participate in one or several of the 33 different legs of the relay. With the exception of the first and last leg, participants can complete their leg at any point during Global Road Safety Week. There is no limit to the number of participants per leg.

The goal is to raise $500 for each leg of the relay. Beyond funding Safe Road Alliance’s Kids Speaking Up for Road Safety and Focus on Road Safety programs, 50% of the proceeds will go towards the America Walks Community Change Grants Program. This program is open to any municipality in MA and focuses on micro-grants that fund traffic-calming measures. Examples include painting crosswalks, neighbor ways, tactical urbanism measures, speed bumps, and pedestrian crossing signs. Towns and cities can also put the money towards larger projects.

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[To share your insights with us, please write to sghosh@martechseries.com]

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