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Ascend Launches ReDefyne Recycled Materials; Partners with ITW on Blockchain Traceability

Ascend Performance Materials has launched ReDefyne, a portfolio of sustainable polyamides created with up to 100% pre- and post-consumer recycled polyamide 66 or 6 to provide a low carbon footprint and reliable performance, even in demanding applications.

“We are focused on helping our customers meet their long-term sustainability goals with innovative, reliable products,” said Steve Manning, Ascend’s senior director for engineered materials. “ReDefyne combines our expertise from Poliblend with our integrated operations and our global application development expertise to produce a recycled polyamide that performs in areas recycled materials have typically been ruled out of.”

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ReDefyne products are third-party certified and Ascend is partnering with ITW Global Fasteners to pilot blockchain traceability according to the UNI EN 15343 through Plastic Finder’s Certified Circular Plastic program.

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“With ReDefyne, ITW is producing fasteners with a considerably lower carbon footprint,” said Christelle Staller, Ascend’s sales director for EMEAI. “ITW and Ascend both believe that sustainability requires accountability and are excited to pilot Certified Circular Plastic’s blockchain traceability program.”

Ascend, a fully integrated producer of durable materials, is focused on reducing its products’ carbon footprint having announced a commitment to reducing its greenhouse gas emissions by 80% by 2030 and two new milestones announced earlier this month.

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[To share your insights with us, please write to sghosh@martechseries.com]

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