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TAOP Announces Appointment Of Chief Marketing Officer And Provides Business Updates

Taop a provider of blockchain technology and smart cloud services, provides an update of its business and announces the promotion of Huan Li, current director of Digital Culture Business Division, to concurrently serve as the Company’s Chief Marketing Officer. Mr. Li will oversee all product marketing, brand strategy, direct and digital marketing, data analytics and marketing operations.

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“Since joining TAOP in March, Mr. Li has proven to be an experienced marketing leader with keen market observations and strong market development abilities, and his presence has been felt across the entire company,” said Mr. Jianghuai Lin, Chairman and CEO of TAOP, “We believe his elevated role will ensure the execution of the Company’s market expansion agenda.”

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Business Updates:

  • As previously disclosed, on June 9, 2021, the Company closed its acquisition of Taoping New Media. The Company expects to book advertising revenues starting from June 2021.
  • On June 24-26, 2021, TAOP attended the 18th China Outdoor Communication Conference hosted by Asia OOH in Chengdu, China. At the conference, TAOP received the “Top Media in Shopping District” Award for its innovation in out-of-home advertising with digital transformation and multi-scene applications.
  • The Company’s previously-announced acquisition of Render Lake is currently being reviewed by relevant Canadian authorities and the Company will work diligently to cooperate fully with the authorities to complete the review as soon as possible.
  • The Company’s NFT business continues as planned and the Company currently does not expect any negative impact from China’s recent ban on digital asset mining on its NFT business.
  • The Company’s G Cloud Data Centers in Dongguan and Hong Kong are running smoothly. In the meantime, the Company is actively seeking overseas locations to expand footprints of Taoping G Cloud Data Centers.

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