This new partnership gives merchants seeking a flexible solution the chance to meet customer needs—across all channels and touch-points
Vaimo, a full-service global omnichannel agency is pleased to announce an official partnership with commercetools. With rapid changes in digital commerce, Vaimo initiated this partnership to fulfill the requirements of merchants who have chosen a headless commerce architecture. This new partnership gives merchants seeking a flexible solution the chance to meet customer needs—across all channels and touch-points—throughout their entire shopping journey.
In response to this new partnership, David Holender, Vaimo’s CEO, stated, “We are excited to partner with commercetools. Their innovative headless commerce platform is changing the face of commerce as we know it. This partnership will allow us to meet the demands of today’s ecommerce — where we support brands and merchants to grow their digital presence and push the boundaries in experience-driven commerce.”
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Commercetools is a leading cloud-native headless commerce platform suitable for microservice architectures, where all commerce capabilities are exposed through APIs and each API can be consumed independently. In 2021, Gartner named commercetools as a Leader in the 2021 Gartner® Magic Quadrant™ for Digital Commerce for the second year in a row. They received distinction as a leading commerce company for both their B2B and B2C digital commerce solutions. With a headless commerce platform that separates frontend and backend functionality, commercetools enables businesses to build seamless shopping experiences across all digital touchpoints. The flexibility of the commercetools API allows merchants to be agile in a dynamic digital commerce world.
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“Partnerships have always been an integral part of commercetools’ success, and we are now very excited to welcome Vaimo to our partner ecosystem to drive growth across Northern Europe and the Middle East and beyond. Vaimo has established itself as one of the leaders in commerce services over the past few years and has recognised the importance of adopting a composable approach. By combining commercetools’ MACH platform, with Vaimo’s strategy, design, development and engineering prowess, we are well placed to jointly deliver fantastic customer experiences in the B2B and B2C commerce sector,” stated Dirk Weckerlei, Global VP Channel & Alliances at commercetools.
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