Elo Partners with FreedomPay to Transform the Digital In-Store Experience

 FreedomPay, the global leader in Next Level Commerce, and Elo, a leading global provider of interactive solutions and interactive display solutions, announce the integration of Elo’s M60 Pay handheld computer with FreedomPay’s secure commerce technology.

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Built to accept today’s popular payment and loyalty cards, the M60 Pay has a built-in EMV, magnetic stripe reader and NFC for cards with either chips or strips and digital contactless payments. The Android®-based M60 Pay computer can transform from a mobile to a fixed POS solution with the optional docking station, expansion module and Elo touchscreen monitor.

Together, FreedomPay and Elo are reinventing the digital in-store experience by uniting Elo’s innovative and interactive solutions with FreedomPay’s industry-leading commerce technology platform to create a secure, frictionless, unified shopping experience for global consumers while supporting merchants with robust loyalty and data analytics capabilities.

“The M60 Pay makes decentralizing the checkout process and taking payments anywhere easy,” said Craig Witsoe, CEO at Elo. “The partnership with FreedomPay will bring enhanced functionality and security to create a more personalized experience for consumers.”

FreedomPay’s Next Level Commerce™ platform offers many benefits to merchants and their customers, including:

• The ability to unify commerce across properties, channels, and regions within a single open, fully agnostic, flexible platform;
• A touchless ecosystem that supports contactless payments, QR technology, Apple Pay, and Google Pay; and
• A fully integrated end-to-end solution enabling secure payments, identity-as-a-service, loyalty, and business intelligence.

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“Consumers are looking continually for new payment functionality and greater customization when it comes to payments. The partnership with Elo will give customers secure and seamless checkout experience expected with FreedomPay coupled with the innovative and modular designed solutions from Elo,” said Tom Durovsik, Founder & CEO of FreedomPay.

To learn more about the solution, visit FreedomPay at NRF booth #4250 or Elo at NRF booth #5803 to request a demo.

FreedomPay’s Next Level Commerce platform transforms existing payment systems and processes from legacy to leading edge. As the premier choice for many of the largest companies across the globe in retail, hospitality, lodging, gaming, sports and entertainment, foodservice, education, healthcare and financial services, FreedomPay’s technology has been purposely built to deliver rock-solid performance in the highly complex environment of global commerce. The company maintains a world-class security environment and was first to earn the coveted validation by the PCI Security Standards Council against Point-to-Point Encryption (P2PE/EMV) standard in North America. FreedomPay’s robust solutions across payments, security, identity, and data analytics are available in-store, online and on-mobile and are supported by rapid API adoption.

As a leading global supplier of interactive solutions, #EloIsEverywhere. To date, Elo has deployed more than 25 million installations in over 80 countries. A new Elo touchscreen is installed every 21 seconds, on average, somewhere in the world. Built on a unified architecture, Elo’s broad portfolio allows its customers to easily Choose, Configure and Connect & Control to create a unique experience. Choose from all-in-one systems, open-frame monitors and touchscreen monitors ranging from 7 to 65 inches. Configure with Elo’s unique Elo Edge Connect® peripherals that allow use-specific solutions. Connect & Control with EloView®, a secure, cloud-based platform for Android-powered devices. EloView enables secure deployment and management of a large network of interactive systems designed to reduce operating costs while increasing up-time and security.

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