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ethos Named BigCommerce Technology Partner

ethos, a leading NFT platform for brands, is pleased to announce it has been named a BigCommerce Preferred Technology partner, to help accelerate the benefits brands can realize from NFTs. Through this partnership, ethos and BigCommerce will provide a unique experience to BigCommerce merchants via a bilateral integration that makes the process simple for merchants.

ethos and BigCommerce’s partnership will commence with an early adopter program, offering up to 10 BigCommerce merchants the opportunity to utilize the ethos platform. Saddleback Leather will be the first BigCommerce merchant to launch using this innovative platform in Fall 2022. Saddleback Leather customers can preregister for the upcoming NFT campaign.

“Helping brands by providing a white label, integrated NFT platform will offer a greater connection between brand and customer, strengthening brand loyalty,” ethos CEO Matias Marquez said, “we’re thrilled to offer BigCommerce’s merchants a solution that is inclusive to all of their customers, regardless of how proficient they are with this burgeoning technology”.

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ethos is revolutionizing the way brands develop loyalty with their customers by providing a turnkey platform to offer NFTs. ethos is creating a frictionless path for brands and their customers to safely utilize and interact with web3 technologies. The ethos platform enables the addition of utility to the NFT holder, such as access to special products, discounts, or uniquely reward special customers.

“Our partnership with ethos further illustrates our commitment to providing merchants access to the highest-caliber technologies and service providers available in the industry,” said Russell Klein, chief commercial officer for BigCommerce. “ethos shares our desire to help merchants sell more and grow faster to maximize success, and we look forward to working together to mutually support customers.”

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