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Hospitality Marketing Leader, Anything Hotel, Forms Strategic Alliance

Anything Hotel and OpenHotel form strategic alliance to deliver a single source for all Hospitality management needs

Anything Hotel, a leader in hospitality marketing, announced its latest strategic partnership with OpenHotel, a full-featured cloud-based PMS. This partnership aligns two hospitality industry powerhouses to offer hotels and resorts premium technology and visionary marketing prowess. The announcement came as Anything Hotel and OpenHotel participated in The Hotel Experience: HX NY.

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OpenHotel’s software platform services properties of all types of properties including chains, small independents, boutiques, and homes. “Anything Hotel has been able to help clients across our portfolio and can customize their solutions to fit specific needs, “ said OpenHotel CEO, Jeff Herrin. He continued, “Anything Hotel has a deep industry understanding that most other agencies lack. They have a seasoned, reliable team that is easy to work with and delivers consistent results.”

Anything Hotel offers omnichannel hospitality marketing focused on growing brands through Meta, digital and social marketing, public relations, branding, website design and optimization, and property management services. The highly experienced and award-winning Anything Hotel team takes pride in evolving solutions to best suit client needs, budgets, and vision. On average, Anything Hotel’s ROAS on digital marketing is a 28X return, social marketing 18X return, while Meta earns a 35X+ return. Property management produces on average an uplift to 58% in GOP while reducing OTAs by an average of 15% in the first year. Public Relations have landed clients in the Robb Report, LA Times, New Yorker, Haute Living, USA Today, San Francisco Chronicle, New York Times, KTLA, CNN, Smart Meetings, Thrillist, Travel & Leisure, Sunset, Westways, Forbes, to name a few.

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“At Anything Hotel, we pride ourselves in finding the best solutions for our hospitality clients to effectively and efficiently run their business and maximize profit,” said Rich Tuckwell-Skuda, CEO & Founder, Anything Hotel. He continued, “And our partnership with OpenHotel provides just that.”

OpenHotel offers a fully-featured suite of tools that gives hoteliers everything they need to run their property. They offer direct, integrated connections into all of the major OTAs including Expedia,, TripAdvisor, and more. Flexibility is a key focus at OpenHotel and they strive to give hotels easy-to-use tools to achieve the personalized effect they are looking for while maximizing revenue. Additionally, OpenHotel manages rates and inventory across all channels. Reservations, including modifications and cancellations, are automatically added to the OpenHotel PMS, eliminating the task of manual entry and the risk of overbooking. On top of that, OpenHotel offers GDS and Channel Management Integration using one point of management

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