Infinite Reality (iR), the Metaverse entertainment and innovation company, has expanded its senior leadership team with two industry veterans. Jason Eustace joins iR as Chief Financial Officer and Hope Frank will serve as the company’s first Chief Marketing Officer.
These appointments to the Infinite Reality C-Suite continue the momentum of iR’s impressive growth following on several recent key announcements, including:
- a game-changing new partnership with Warner Bros. and Discovery Sports Europe where iR is named Discovery Sports Events’ exclusive Metaverse partner;
- a keynote speech by CEO John Acunto at the prestigious Web Summit 2022 in Lisbon;
- significant traction in Europe, including the signing of a strategic relationship to develop a global, open Metaverse hub with the University of Luxembourg’s Interdisciplinary Centre for Security, Reliability and Trust (SnT); and
- a recent preview of a revolutionary new esports Metaverse product at this year’s Esports Business Summit, the leading esports industry conference.
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iR’s tools, services, and unique product offerings enable its customers to create digital spaces and experiences that foster creativity, personal connections, and exceptional value. For brands looking to mold the future of audience engagement, iR makes unlimited social and commercial opportunities in the Metaverse possible, delivering the ultimate consumer and fan experiences.
“This expansion of Infinite Reality’s executive team provides a significant boost to our global strategic objective to serve as the leader in innovation and production of immersive digital environments,” said Infinite Reality CEO John Acunto. “Given our aggressive growth plan, we need a CFO like Jason Eustace with his years of experience in integrating brands, assets, and personnel. And obviously, Hope Frank fills the critical slot in our team for a marketing visionary as we put iR center stage with the world’s largest sports and entertainment partners and venues.”
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