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KickHouse Rolls Out NFT Merchandise

KickHouse is taking another step into NFT’s with the launch of their second NFT project, which attaches a free NFT to a limited-edition KickHouse hoodie purchase. The NFT apparel item launch is timed with “Cyber Monday,” the largest online shopping day of the year.

“We wanted to align our second NFT project with Cyber Monday because we know e-commerce or digital purchases in the future will live on the consumer blockchain.” said Samantha Salas, Vice President of Marketing at KickHouse. “This project builds on our January NFT collection and continues our quest to educate around the opportunities that exist in web3.”

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The KickHouse NFT, drawn by artist Nettie Bella, is minted on The Blue Marble.

“Nettie is the perfect artist to collaborate with because her artwork has an empowering strength to it,” said Salas. “She’s a leading artist in the NFT space and she’s setting an example for the next generation of female artists and entrepreneurs.”

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The free NFTs are minted and distributed by The Blue Marble, an easy-to-use platform that removes friction in the NFT minting process

“We created The Blue Marble to help with this exact use case: a forward-thinking brand that wants to help their customers take a small step into web3.” said Matt Rickard, Co-Founder & COO of The Blue Marble. “Our partnership with KickHouse is a natural extension of our goals and mission.”

“Helping people interact with crypto and the blockchain needs to be both fun and familiar. What’s more familiar than fitness?” said Dixie Gilbert, Partner Scout’s Honor and NFT Strategist for The Blue Marble. “The end goal is to help brands and businesses, like KickHouse, create meaningful crypto 3.0 adoption strategies through creative ideas and solutions like loyalty rewards through NFTs.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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