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AssetMark Launches Marketing Advantage Platform

AssetMark announced the launch of AssetMark Marketing Advantage, an all-in-one marketing platform that helps financial advisors build relationships and grow their businesses with a robust suite of ready-to-use tools.

The omnichannel marketing platform features a comprehensive collection of client-facing and compliance-friendly content including videos, articles, emails, social media, and infographics. It provides advisors with best-practice marketing and practice management resources, as well as CRM integration, automated email campaigns and a turnkey event dashboard. Advisors can leverage the platform to easily customize a modern, mobile-optimized website that seamlessly integrates with all the available content.

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Paired with AssetMark’s personalized business consulting expertise and proprietary thought leadership, Marketing Advantage gives financial advisors the ability to market their practice in a scalable, targeted way that helps drive growth and fosters effective client communication.

“Amid an increasingly competitive industry, digital marketing is more important than ever for firms looking to effectively showcase their business,” said Matt Matrisian, Senior Vice President, Chief Channel Officer at AssetMark. “AssetMark Marketing Advantage allows them to efficiently implement a powerful marketing strategy while they focus their time and efforts on clients.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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