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Relevancy Group Analyst Nicholas Einstein to Lead Product Marketing in North America and Analyst Relations Globally

Former industry analyst and digital marketing expert to drive go-to-market strategy in North America and accelerate growth across the globe

Netcore Cloud, a globally recognized martech and CPaaS company, announced the appointment of Nicholas Einstein as Vice President of Product Marketing in North America. In his new role, Nicholas will be spearheading Netcore Cloud’s strategic marketing function and driving go-to-market strategy and tactics. He will also lead Analyst Relations for the organization.

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Nicholas brings over 15 years of experience in digital marketing and software as a service experience. At Netcore, he will be evaluating and capitalizing upon growth opportunities for the product, presenting thought leadership at industry events, and leading cross-functional teams for product launches and market announcements.

Commenting on his appointment, Nicholas said, “I am delighted to join the Netcore Cloud team. I’m a huge believer in the power and efficiency of a full-stack solution, and Netcore Cloud is driving tremendous innovation in the space and represents a formidable force in AI-powered customer engagement. The people, process, and technology are truly differentiating, providing personalized engagement across all channels and devices, and are helping marketers deliver some extraordinary customer experiences across all touchpoints of the customer’s journey – I am very much looking forward to building on the success to date and spreading the word.”

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Before Netcore Cloud, Nicholas was at Cheetah Digital, leading go-to-market initiatives for their Messaging, Data Management, and Digital Experiences products. He has also held several other leadership roles in the Martech space including Chief Research Officer at The Relevancy Group, and Head of Email Marketing at RealNetworks.

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“Nick is joining Netcore Cloud at an incredibly exciting time for the company as we enter into our next growth stage to power amazing customer experiences for digital marketers across the globe,” said Abithab Bhaskar, CEO – International Business, Netcore Cloud. “We are confident that with his support we will further build the Netcore Cloud brand, drive the company’s North American expansion, and showcase the significant value that we can deliver to brands and marketers through our modular platform.”

Adding to this, Kalpit Jain, Group CEO, Netcore Cloud said,”International expansion is a major growth driver for Netcore Cloud with the US being one of our top markets. We are aiming for an increase of revenue from US & Europe to 30-40% in the next three years. Under the guidance of industry veteran, Nicholas, we feel more confident towards achieving our aspirations and look forward to this long standing affiliation.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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