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Susan Mckay Joins Dun & Bradstreet As International Chief Marketing Officer

Dun & Bradstreet a leading global provider of business decisioning data and analytics, announced the appointment of Susan McKay as International Chief Marketing Officer, based in London.

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Susan will lead Marketing and Communications for Dun & Bradstreet’s International business, which incorporates the UK and Ireland, European markets, India, China, Hong Kong and Taiwan, as well as the company’s global Worldwide Network. She will oversee the marketing and communications strategy across International and within country markets, including brand and traditional and digital marketing initiatives.

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Susan joins Dun & Bradstreet from multinational professional services firm TMF Group, where she was Global Chief Marketing Officer with responsibility across 85 countries and 120 offices for all marketing capabilities. Prior to that, Susan spent 15 years in Asia, where she held roles in Malaysia for TMF and in Singapore for Wolters Kluwer.

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Neeraj Sahai, President, International, Dun & Bradstreet said: “Susan has a great track record of building and deploying high-performing marketing teams to support business transformation, across financial services, professional services, and the technology sector. I am confident she will be a great asset to Dun & Bradstreet and we’re all excited to have her onboard.”

Dun & Bradstreet, a leading global provider of business decisioning data and analytics, enables companies around the world to improve their business performance. Dun & Bradstreet’s Data Cloud fuels solutions and delivers insights that empower customers to accelerate revenue, lower cost, mitigate risk, and transform their businesses. Since 1841, companies of every size have relied on Dun & Bradstreet to help them manage risk and reveal opportunity.

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[To share your insights with us, please write to sghosh@martechseries.com]

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