MotorK Plc announces that it has entered into advanced negotiations for the acquisition of GestionaleAuto.com (“the Company”), a leading automotive retail solutions provider that serves over 2,000 dealerships in Italy. MotorK and GestionaleAuto.com have both signed exclusive and binding agreements and are working towards a swift completion.
AiThority Interview Insights: AiThority Interview with Darren Guarnaccia, President at Uniform
Founded in 2004, GestionaleAuto.com is a prominent software as a service (“SaaS”) player in the Italian digital automotive retail market. The Company provides car dealers with a comprehensive suite of digital solutions focused on multi-publishing stock management, omnichannel digital showroom capability, and lead generation and follow-up.
ACQUISITION RATIONALE
The proposed acquisition of GestionaleAuto.com aligns with MotorK’s M&A strategy to consolidate market share and strengthen its leadership position in Europe’s digital automotive retail market. By acquiring GestionaleAuto.com, MotorK will be able to leverage its complementary strengths and expand its offerings to a larger customer base, unlocking new growth opportunities in one of its core markets.
Read More about AiThority Interview: AiThority Interview with Brett Weigl, SVP and GM, Digital, AI and Journey Analytics at Genesys
- Strengthening leadership: GestionaleAuto.com’s strong brand presence and extensive customer base reinforce MotorK’s position as a leading provider of automotive retail solutions in Europe.
- Access to new avenues of growth: The Company’s complementary customer base provides MotorK with access to new customers and opportunities for growth. By penetrating the large, growing, and still largely underserved market of independent dealers, MotorK will expand its offerings to a wider audience.
- Attractive revenue cross-sell opportunities: MotorK’s digital platform can now be introduced to GestionaleAuto.com’s enlarged customer base, driving additional recurring revenues for the Group.
Marco Marlia, Co-founder & CEO of MotorK said: “We are delighted to welcome the GestionaleAuto.com team to the MotorK family. By adding its strong brand and excellent customers’ relationships to the Group, we will enhance our leading European footprint and provide an additional platform for growth in one of our core markets. Together, we can introduce our innovative digital products to a wider network of dealerships and accelerate the growth of the enlarged business.”
Stefano Filippone, founder & CEO of GestionaleAuto.com said: “We’re proud to join forces with MotorK, the leading European automotive retail solutions business, and excited about the prospect of offering MotorK’s innovative new products to our loyal customer base. We look forward to working with the MotorK team to achieve our shared goals and take the business to new heights.”
Latest AiThority Interview Insights : AiThority Interview with Mary-Lou Smulders, Chief Marketing Officer at Dedrone
[To share your insights with us, please write to sghosh@martechseries.com]
Comments are closed.