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AITX Launches Nationwide Television Ad Campaign Spotlighting Innovation and RAD Light My Way

Artificial Intelligence Technology Solutions, Inc., announced that it has released its first TV ad to be used in a limited nationwide marketing campaign. The initial spot highlights the Company’s industry leadership role while drawing specific attention to RAD Light My Way, a personal safety and security solution produced by its wholly owned subsidiary Robotic Assistance Devices (RAD).

This marketing campaign begins in late May and will run for approximately 90 days. The series of ads will feature the theme ‘We Can Do Better’ and directly address the need for a technology overhaul in the security services and #PropTech industries. Purposes of the campaign are to drive interest for RAD’s solutions and affirm how the innovative AI-driven solutions from AITX and its three RAD subsidiaries are at the forefront of this re-imagining and transformation.

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“We’re excited to present our amazing solutions and our company to a broader market through this campaign,” said Steve Reinharz, CEO of AITX. “We are on a mission to marry artificial intelligence to robotics that perform tasks every business needs, but few can afford, and fewer can find qualified staff to fill these jobs. It’s time to proclaim to the world our role in this transformation.”

The Company added that a limited number of television spots will air on CNBC, Newsmax, CNN, Fox News, Fox Business, Headline News, Bloomberg TV, and The Weather Channel. The Company will use other media channels to engage target markets appropriately.

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“It’s great to see an incredible company like AITX take the next step in securing their market leadership position by showcasing their solutions on broadcast TV,” said Vince Caruso, Founder & CEO of FMW Media. “I’m a big believer in what they’re doing, and how they’re shaking up industries with their truly innovative, robotic solutions. Now everybody gets to see what AITX is up to.”

RAD Light My Way offers property management and campus security professionals a new and better way to address security. This breakthrough solution puts the power of personal safety in the hands of employees, faculty, and students through the combination of affordable, smart, interactive technologies, a mobile app, and live remote monitoring and response services. RAD Light My Way recently won 2 Secure Campus 2022 Awards from Campus Security & Life Safety Magazine. In October 2021 RAD Light My Way along with RAD’s ROSA won CBRE’s 2021 Best Workplace Experience Solution Award.

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[To share your insights with us, please write to sghosh@martechseries.com]

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