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Teads Boosts Senior Team With Two New Group Directors

The Global Media Platform makes a series of new appointments and promotions to bolster its senior team

Teads The Global Media Platform, announces the appointment Heather Unsinger and Ben Eason who both join as Group Director in the US. Unsinger will be responsible for overseeing the growth of Teads strategic CPG and Auto clients, whereas Eason will use his client development experience to grow Teads’ agency partnerships. 

The company has also made a number of promotions including RJ Pauloski to Managing Director, Canada, Monique Pintarelli to SVP of Sales, West Coast, Kari King to SVP of Sales, Midwest, and Matthew Doherty to SVP of Sales East Coast. In addition to these promotions within the Teads sales team, the company has also made two senior promotions with Eric Shih promoted to Chief Supply Officer and Eric Tourtel to CEO Latin America. Antonella La Carpia has been promoted to VP, Global Marketing, with full responsibilities now including video and design teams around the world.

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Heather Unsinger, Group Director at Teads said: “I’m honored to be joining such a forward thinking company and help accelerate our strategic CPG and auto partnerships. Despite one of the most difficult years for all businesses, it’s exciting to see that Teads has continued to grow by tailoring our solutions and services to advertisers’ needs. In the midst of a pandemic, Teads has been able to help clients grow and succeed.”

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Ben Eason, Group Director at Teads adds: “It’s great to be joining a company that has the right focus on brand safety, client outcomes and consumer experience and to join during such an exciting period of growth. I’m looking forward to building on the success of the company and helping further its strategic Holding Company partnerships.” 

Prior to joining Teads, Unsinger worked as VP of Sales at Triad Retail Media where she led the General Merchandise Retailer team. Previously she ran the auto and insurance verticals on eBay business. Eason brings 20+ years of experience leading significant client growth across multiple verticals including Retail, Auto and Dining. He joins Teads from Conversant, where he worked as SVP of Client Development. 

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Jim Daily, CEO, North America at Teads comments: “I’d like to congratulate Matthew, Kari, Monique and RJ on their well deserved promotions. Their leadership continues to drive tremendous growth for the North America business, especially in the past year which has undoubtedly been one of the most challenging for the whole industry. 

“It’s also fantastic to have both Heather and Ben join the team to strengthen our client partnerships. Being able to grow a company in the middle of a pandemic is testament to the amazing team of people who all work incredibly hard to make the company what it is today. Not only have we been able to grow our team in numbers, but it’s a pleasure to be able to recognize those who have contributed to this growth to ensure Teads’ success.”

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