Artificial Intelligence | News | Insights | AiThority
[bsfp-cryptocurrency style=”widget-18″ align=”marquee” columns=”6″ coins=”selected” coins-count=”6″ coins-selected=”BTC,ETH,XRP,LTC,EOS,ADA,XLM,NEO,LTC,EOS,XEM,DASH,USDT,BNB,QTUM,XVG,ONT,ZEC,STEEM” currency=”USD” title=”Cryptocurrency Widget” show_title=”0″ icon=”” scheme=”light” bs-show-desktop=”1″ bs-show-tablet=”1″ bs-show-phone=”1″ custom-css-class=”” custom-id=”” css=”.vc_custom_1523079266073{margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”]

CLEAR goes Live to Automate the Content Supply Chain for Channel 4

 Prime Focus Technologies (PFT), announced that its flagship product CLEAR Media ERP has successfully gone live to automate the content supply chain for the UK public service broadcaster, Channel 4.

Latest Aithority Insights: Flutura Accelerates Lupin to Digitally Transform their Operations using AI

CLEAR has onboarded Channel 4’s content suppliers, including major studios, migrated petabytes of Channel 4’s archive, and has qualified its delivery BOTS supplying content to Channel 4’s video-on- demand platform, All4, and all other Channel 4 digital partners. CLEAR, at the heart of this deployment, is integrated with Channel 4’s scheduling system and orchestrates workflows across third-party vendors, including Localization, Postproduction, and Playout for all Channel 4’s linear & digital platforms. Additionally, working closely with Channel 4 and its commercials aggregators, CLEAR, for the first time in the UK, supports the AS-11 X6: MXF Program Contribution – DPP HD Commercials & Promotions standard for the delivery of finished HD Commercials and Promotions to Channel 4.

Andy Bell, Chief Engineer, Channel 4, said: “To manage a complex operation set up like ours and entirely undertake this project during the pandemic was not an easy feat. I’d like to credit PFT as a superb strategic partner who helped us get out of a tough spot, recover and help go live with CLEAR so we could resume our Media Services operations.”

Related Posts
1 of 28,935

Browse The Complete News About Aithority: Thoma Bravo Completes Strategic Growth Investment in Circle Cardiovascular Imaging

Nick Kaimakami, Executive Vice President & Head – EMEA & USA East, Prime Focus Technologies, said: “What we have done for Channel 4 is a reflection of what a modern content supply chain automation looks like – one platform to automate the supply chain across a multi-vendor network of service providers for both linear & digital businesses. CLEAR’s unique & proven architecture of the application going to where the content is, helped us combine Cloud & our Leeds hybrid cloud infrastructure with running the Media & Online Operations.”

Late last year, PFT launched a new hybrid-cloud media center in Leeds to help manage the content operations. The company’s physical facility close to the City Center of Leeds is located near Channel 4’s new national headquarters.

Read More About Aithority News Seeing Machines Announces Collaboration With Leading Automotive Systems Supplier on DMS Demonstrator

 [To share your insights with us, please write to sghosh@martechseries.com]

Comments are closed.