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BeLive Partners NP Inc to offer Extended Reality Commerce

NP Inc, a KOSDAQ Metaverse Contents solution provider is joining hands with Singapore-based interactive video technology solutions leader, BeLive Technology to conceptualize an immersive shopping experience using extended reality technology.

The joint partnership will see both parties develop a virtual shopping environment that will allow brands to create more realism in their shoppable videos or live commerce environment. The technology allows brands to showcase products with more realism. This latest collaboration will continue solidifying BeLive’s reputation as the leading provider of reliable, powerful, and engaging video commerce solutions.

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BeLive has powered live shopping features for global businesses such as Trendyol, ZALORA, and Grab. Its interactive video commerce SaaS solution, LORA, exists for businesses to curate, moderate, and manage their video content and live streams directly on their website, allowing for more personalized online engagement, immersive virtual experience, and immediate interactivity.

Meanwhile, NP is one of the most representative Metaverse Contents Solution Companies based on XR Production Technology in South Korea. NP’s ‘XR Meta Commerce Solution’ is an innovative shopping solution with XR Technology to Live Commerce Production. It replaces physical sets with virtual ones and real-time rendering allows more interactive and intuitive product explanations which can provide advanced shopping experience.

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Kenneth Tan, CEO and Co-Founder of BeLive Technology shares, “We are very excited to bring NP Inc’s breakthrough extended reality technology to BeLive’s Live and Video Commerce capabilities. Our clients will now be able to create their own virtual shopping environment to capture the attention of the audience. Products can now be showcased with realism for consumers to better understand the product before purchasing.”

Song, Bang Ho, CEO of NP states, “Market share of Southeast Asian E-commerce is  61.4% of the entire global e-commerce market and it is still growing fast. I’m very glad that we can present our ‘XR Meta Commerce Solution’ to this important market. With BeLive Technology, we will collaborate to open up a new era for better, advanced shopping experience for everyone.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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