WOW! Launches WOW! tv+ in Cleveland and Mid-Michigan
IP-based video service now available in additional markets as an alternative choice to traditional TV, offering customers a better viewing experience
WOW! Internet, Cable & Phone, a leading broadband services provider, today announced Cleveland and Mid-Michigan are the latest markets to offer its new video choice, WOW! tv+, for its high-speed data (HSD) customers.
The Android TV-based platform features popular live channel packages, cloud DVR, and access to a deep On Demand library. It also includes a voice remote with Google Assistant, Netflix integration and easy access to streaming apps through the Google Play Store without the need to change inputs. Its intuitive content discovery is curated in an easy-to-navigate manner, which provides customers with an improved video experience and gets them to their favorite shows quickly.
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The company’s move to an IP-delivered video offering allows WOW! to better leverage its industry-leading broadband network, enable fast and easy contactless installs, and support Internet of Things devices that more consumers are now bringing into their homes.
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“Consumers want choices. They want to determine when, where and how they consume information and entertainment,” said Teresa Elder, CEO of WOW!. “We’re seeing seismic shifts in the industry and WOW! tv+ is one more way our customers can seek news and entertainment on their terms. As efficient use of our broadband network becomes more important, moving to an IP-based video service makes perfect sense and provides our customers with an enhanced viewing experience.”