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NTT Data Integrates CyberLink FaceMe Into Its Remote Retail Project at Tokyu Hands Concept Store in Shibuya

CyberLink Corp., a pioneer in AI and facial recognition technologies, partnered with NTT DATA to deploy a remote retail solution at an unstaffed concept store with Tokyu Hands in Shibuya. Powered by CyberLink FaceMe facial recognition engine, the concept store is a smart retail pilot project being tested for real-world application from June 1st to 15th, 2020. The integrated solution combines remote serving services, digital information monitors and the use of anonymized AI data analytics to drive a stronger self-service customer experience. FaceMe® supports the pilot program by identifying the age, gender and facial emotion data of customers inside the retail environment to assist in measuring the effectiveness of project, paving the way for a brilliant, cashier-less retail solution.

NTT DATA Integrates CyberLink FaceMe® into its Remote Retail Project at Tokyu Hands Concept Store in Shibuya

NTT DATA is one of the world’s top IT services provider and the most substantial information systems integration firm in Japan. Due to the growing decline of Japan’s labor force and the increased health risk posed by COVID-19 from physical interactions, Japan’s retail sector, like most, has suffered from retail expansion difficulties. NTT DATA’s concept in the Tokyu Hands store (Scramble Square, Shibuya), collects live customer data to demonstrate how retail locations that are both employee-less and touchless can thrive.

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The solution provides customers with guest guidance using interactive monitors and displays to facilitate touchless customer transactions. Sales consultants at the Shinjuku office use virtual avatars to offer brand instructions and product recommendations. In which way, retailers can optimize the resource of sales consultants who are specialized in product knowledge, and flexibly serve different store locations disregard of geographic limitations. In-store cameras use FaceMe® to identify age, gender and emotional data, combining with NTT Data’s voice-to-text technology, the collected data can be used in the future to further improvement of customer service quality, product development and estimate the return of investment of promotional events.

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The NTT DATA pilot project provides a proof-of-concept on the FaceMe® AI facial recognition engine’s ease of integration and powerful capabilities. FaceMe®‘s edge-based architecture offers fast and efficient processing with higher accuracy and speed than other cloud-based solutions. FaceMe® supports more than ten operating systems, including Windows, Android, iOS, and various Linux distributions such as Ubuntu x86, Ubuntu ARM, RedHat, CentOS, Yocto, Debian and JetPack. FaceMe® can run on low-power CPUs to enable facial recognition on cost-effective IoT/AIoT devices and the ability to integrate with high-end servers, workstations, and personal computers equipped with a GPU, providing highly efficient performance. FaceMe®‘s high accuracy, flexibility, and security make it the leading facial recognition engine available on the market today.

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