EOS Webcam Utility, A Free Software to Turn your Canon Camera into a Webcam

During the COVID-19 lockdown, every business group has understood the need to have a very high-quality webcam for their video conferences. A high-quality webcam can actually improve brand perception leading to better engagement and conversions that every event marketing team is looking to do in the current scenario. To meet the demands, Canon Central and North Africa (CCNA) has announced the launch of EOS Webcam Utility. EOS Webcam Utility is free to download software that allows users to connect their compatible Canon DSLR and PowerShot camera to a Mac or PC computer.

In short, you can now transform your Canon camera into a high-quality webcam with EOS Webcam Utility Software for enhanced virtual meetings and video conferencing experience designed to support the new ways people are working.

At the time of this announcement, Amine Djouahra, Sales and Marketing Director at Canon Central and North Africa said,

“We have a commitment to our customers around the world to provide the best in technical excellence and innovations, though our cameras, lenses, accessories and software. During these unprecedented times, Canon is harnessing the power of EOS technology to bring people together and provide a high-performance solution our customers can trust.”

The EOS Webcam Utility easily connects to a compatible Canon DSLR and PowerShot camera to a Mac or PC computer, where it is recognized as a USB webcam thereby eliminating the need for additional equipment.

In addition, the EOS Web Utility Software will enable users to replace their existing webcam and experience high-quality virtual meetings and video conferencing through their Canon camera.

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How Canon’s EOS Webcam Utility solution Solves COVID-19 Video Conferencing Challenges?

With businesses seeking new ways to improve their employees’ video conferencing experience, Canon’s EOS Webcam Utility solution addresses the soaring demand for web cameras during the lockdown, with just a USB connection and a compatible Canon camera.

This simple to use, free software can be downloaded from the Canon website and configured in minutes with a video-conferencing application. The software, currently supported by Windows, will also be compatible with MacOS operating system catering to a broad range of workflows.

Leading the way, this software brings Canon’s heritage for optical excellence and innovation to users, helping them achieve high-quality image quality during important video conferencing for the most professional set-up. With the impeccable sensor technology across Canon’s EOS and PowerShot line-up, users will notice an immediate improvement to the low-light performance, color, and depth-of-field, compared with traditional web cameras.

The EOS Webcam Utility software will ensure work colleagues are viewed in crisp and true to life color.

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Key features of EOS technology

• Free software
• Compatible and full support with Windows, with MacOS support to follow
• Improves image quality for virtual calls
• Better low-light performance, improved color, and depth-of-field

Bundle kits available to purchase from Canon’s E-commerce store:

• Canon PowerShot G7 X Mark III Compact Video Conferencing Kit
• Canon EOS M50 Interchangeable Lens Video Conferencing Kit
• Canon EOS M6 Mark II Interchangeable Video Conferencing Kit

Canon in Africa

Canon has been represented in the African continent for more than 15 years through distributors and partners that have successfully built a solid customer base in the region.

Canon Central and North Africa (CCNA) is a division within Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe.

CCNA ensures the provision of high quality, technologically advanced products that meet the requirements of Africa’s rapidly evolving marketplace. With over 100 employees, CCNA manages sales and marketing activities across 44 countries in Africa.

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The formation of CCNA in 2015 was a strategic step that aimed to enhance Canon’s business within the Africa region – by strengthening Canon’s in-country presence and focus. CCNA also demonstrates Canon’s commitment to operating closer to its customers and meeting their demands in the rapidly evolving African market.