Boomi Appoints Former Citrix Executive as President and CFO, and Former SAP Executive as CMO

Boomi the intelligent connectivity and automation leader,announced the appointment of former Executive Vice President (EVP) and Chief Financial Officer (CFO) at Citrix Arlen Shenkman as President and CFO, and former President, Corporate Marketing at SAP Alison Biggan as Chief Marketing Officer (CMO).

“Boomi believes that building and maintaining connections is fundamental to not only business, but humanity”

“Boomi believes that building and maintaining connections is fundamental to not only business, but humanity,” said Steve Lucas, CEO at Boomi. “Arlen and Alison’s extraordinary track records as enterprise software leaders at some of the most well-recognized brands in the industry — coupled with our unparalleled platform and innovation — will usher Boomi to unprecedented heights as we continue our mission to connect everyone, to everything, anywhere.”

Recommended AI News: Adani Group Accelerates Enterprise-Wide Digital Transformation Strategy with Google Cloud

Arlen Shenkman, President and CFO

Arlen Shenkman is a global technology executive with more than 25 years of experience leading high-growth businesses, driving financial and capital management strategies and business development, incubating new business models, and overseeing investments and mergers and acquisitions at multi-billion dollar public enterprise software companies. He formerly served as EVP and CFO of Citrix Systems, Inc., and prior to Citrix held multiple executive roles at SAP, including EVP and Global Head of Business Development and Ecosystems, CFO of SAP North America (SAP’s largest business unit), and Global Head of Corporate Development. He was a principal architect of SAP’s rapid transformation into a cloud company.

Shenkman has a J.D. from the University of Miami School of Law, an M.B.A. from the Fox School of Business at Temple University, and a bachelor’s degree in political science from George Washington University. He has also completed the London Business School’s Corporate Finance Program

Recommended AI News: FRAME Deploys NewStore Omnichannel Platform to Power the Brand’s Modern Retail Experience

Alison Biggan, CMO

With over 20 years of experience leading high-performing teams in enterprise software, Biggan brings an extensive track record of delivering marketing excellence. Most recently, Biggan served as President, Corporate Marketing at SAP leading SAP’s digital, brand, events, customer, and partner marketing teams globally across the entire SAP portfolio. Prior to that, she led Product and Field Marketing, served as the COO of the global marketing organization, and was an integral part of SAP’s cloud transformation. A proven leader, Biggan joined SAP through the acquisition of Business Objects and prior to SAP, held marketing leadership roles at Crystal Decisions, Business Objects, and Sophos. Biggan attended the University of British Columbia and holds a Bachelor of Arts degree and a diploma in Marketing Communications from the British Columbia Institute of Technology.

Recommended AI News: Onspring Releases New Version of its Process Automation Software, Equipped with Client-requested Enhancements and Integrations

[To share your insights with us, please write to sghosh@martechseries.com]