MSG Networks to Launch State-of-the-Art Sports Streaming Service with Harmonic

TechnologyNative and Programmatic AdvertisingNewsSaaS

By PR Newswire On Apr 17, 2023

Harmonic’s VOS360 SaaS Enables Pristine Video Quality and Targeted Ad Delivery at Scale

Harmonic announced that MSG Networks will use Harmonic’s VOS360 SaaS for its new MSG+ sports streaming service, due to launch this summer. With VOS360 SaaS, MSG Networks can deliver outstanding video quality and individually addressable advertising, including dynamic brand insertion, with unparalleled scalability and geo-redundancy.

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“We chose Harmonic as our strategic partner based on their extensive experience in enabling live sports streaming at scale. VOS360 SaaS will simplify all stages of media processing and delivery for our premium sports streaming service, improving monetization through cutting-edge SSAI technology,” said David Schafer, senior vice president, product, technology and operations, MSG Networks. “MSG Networks is excited to provide New York area sports fans with a compelling streaming experience on MSG+.”

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Running on geo-redundant public cloud regions, Harmonic’s VOS360 SaaS will provide MSG Networks with world-class reliability and real-time scaling to enable a superior viewing experience for MSG+ subscribers. The VOS360 solution is backed by Harmonic’s worldwide DevOps team, assuring high availability.

“Thanks to the latest cloud and ad tech innovations, sports streaming experiences are undergoing a renaissance,” said Gil Rudge, senior vice president, video products and solutions at Harmonic. “We’re excited to help MSG Networks bring its new sports streaming service to market with exceptional video quality and increased opportunities for monetization.”

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