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Eltropy, Avtex Announce Partnership to Streamline Call Center Operations

Eltropy, “The Best* text messaging-based platform for Credit Unions”, and Avtex, a customer experience (CX) consulting and technology company have signed a reseller partnership. The partnership aims to help Credit Unions achieve higher member engagement levels by streamlining call center operations through improved communication with Text Messaging.

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“We are excited to partner with Eltropy to serve a growing need with our Credit Union clients.  In these uncertain times along with the need to build a younger base, Credit Unions have a strong need for digital engagement to keep their members informed and engaged,” said Michael Shrall, vice president of innovation at Avtex. “Eltropy’s solution coupled with Avtex’s Smart Apps solutions will allow Credit Unions a seamless member experience regardless of who the member engages within the Credit Union.”

“Partnerships, like this one with Avtex, are important to Eltropy as we constantly strive to equip Credit Unions with the best tools for member communication,” said Ashish Garg, CEO and co-founder of Eltropy. “Avtex has long been considered the best call center software reseller in the Credit Union market and by partnering with their team, we can continue to rapidly grow our footprint in the ecosystem.”

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The partnership is timely as Credit Unions are seeing an uptick in call center activity. Many Credit Unions delayed repayment deadlines in response to the Covid-19 pandemic and member communication is pivotal for loss mitigation. Text Messaging is the best way for collections departments to effectively and efficiently communicate with members. Eltropy and Avtex recognize the need for a secure, compliant solution in the Credit Union call center.

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Eltropy enables Financial Institutions to digitally engage in a secure and compliant way. Using our world-class digital communications platform, Credit Unions, Banks, Debt Collectors, Insurance Companies, Lenders and FinTechs can improve operations, engagement and productivity. Eltropy also integrates with IT systems, such as Symitar and Corelation, and uses Analytics to provide engagement insights.

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[To share your insights with us, please write to sghosh@martechseries.com]

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