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Informatica Broadens Relationship with AWS, Announces Deeper Integrations Across Generative AI, AWS HealthLake and Amazon S3

Latest developments reflect a commitment to wider collaboration between the two cloud leaders and Informatica’s significant AI-powered platform growth and adoption in AWS Marketplace

Informatica, an enterprise cloud data management leader, unveiled a trio of new integrations with Amazon Web Services (AWS) at AWS re:Invent 2023, the annual conference underway this week in Las Vegas. The announcements are built on a relationship that has had notable momentum in the last 12 months, further bolstering Informatica’s footprint within AWS and providing trusted data for global customers’ tier-one analytics and generative artificial intelligence (AI)-powered workloads.

Trusted Data and Data Management for Generative AI Investments

With Amazon Bedrock now generally available, Informatica has taken steps to develop deeper integrations with the generative AI service. Amazon Bedrock is a fully managed service that makes foundation models (FMs) from leading AI companies accessible via an API to build and scale generative AI applications. With the broad data management capabilities of Informatica’s AI-powered Intelligent Data Management Cloud (IDMC) – catalog, integration/engineering, API/App integration, quality/observability, master data management/360 applications, governance/privacy and marketplace – the platform supports Amazon Bedrock customers with trusted data and enriched context to improve the accuracy of key generative AI use cases.

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Industry-Focused Integration with AWS HealthLake

Informatica has earned AWS certification for IDMC integrations with AWS HealthLake, a HIPAA-eligible service that provides Fast Healthcare Interoperability Resource (FHIR) Application Programming Interfaces (APIs) to help healthcare and life sciences companies securely store, transform, transact and analyze health data in minutes to give a chronological view at the patient and population-level. In addition, with IDMC Master Data Management Healthcare accelerators for Provider/Payer 360, customers can harmonize master data for AWS HealthLake, providing 360-degree view of consumers, providers, and health plans. This connected view of healthcare entities bolsters patient engagement, optimizes provider networks costs and enhances clinical outcomes. This certification, only available to a handful of partners, supports and maintains the strictest industry compliance standards, such as FHIR and Health Level Seven (HL7).

This announcement builds on the AWS Competency designations Informatica announced earlier this year. Additionally, Informatica previously launched IDMC for Healthcare and Life Sciences, among other key verticals, that provides holistic, industry-specific data capabilities, such as:

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  • A golden record of patient data through cloud-first master data management
  • Out-of-the box healthcare accelerators and extensions to reduce time to value, including MedPro, Veeva, Salesforce Health Cloud and others
  • Data quality rules to improve patient health and compliance with regulations

“Like every enterprise on the planet, we are actively leveraging analytics and AI to find ways to reduce overhead, increase employee productivity and better serve our customers with more simplified and tailored services,” said Anand Sivaramakrishnan, Group Manager Data & Analytics, Yamaha Motor Finance. “To leverage its full power and potential, our underlying data must be clean, secure and properly governed. With these powerful, new integrations from Informatica with AWS, we can expect greater security, choice and performance to make the most of the transformative potential of data.”

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Integration with Amazon S3 Access Grants

Informatica has been named an Launch Partner for Amazon S3 Access Grants, a new Amazon Simple Storage Service (Amazon S3) access control feature that helps customers manage Amazon S3 permissions for their data lakes at scale, with detailed audit history in AWS CloudTrail for end-user access to Amazon S3. Stored in Amazon S3 through IDMC’s Cloud Data Marketplace and automated policy provisioning, the integration improves simplified self-service access to Amazon S3 data while still providing enterprise-scale governance guardrails. The integration between Informatica’s AI-powered data access management and Cloud Data Marketplace capabilities, together with Amazon S3 Access Grants, will further simplify self-service access to data in data lakes built on Amazon S3. It will enable different personas within an enterprise data community to easily share and deliver data products with Informatica’s marketplace into Amazon S3, with centrally managed security and privacy controls in place, and in accordance with modern data governance principles.

“We are incredibly encouraged by how our collaboration with AWS continues to mature, while our combined expertise and co-innovation addresses our shared customers’ most acute cloud, data and AI pain points,” said Jitesh Ghai, Chief Product Officer at Informatica. “These latest integrations between IDMC and AWS will empower more customers and end users, especially those in heavily regulated industries, to confidently access, migrate and manage trusted data to streamline operations and inform more intelligent decisions for improved business outcomes.”

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Dr. Swami Sivasubramanian, Vice President of Data and Artificial Intelligence at AWS, said, “With AWS, Informatica is developing solutions that put data security and privacy at the forefront so customers can build and deploy data management and AI solutions. These solutions are a foundation of many modernization and generative AI-powered journeys, and Informatica’s latest integrations with AWS reinforce our shared commitment to maintaining a high bar in providing transformative customer experiences.”

[To share your insights with us, please write to sghosh@martechseries.com]

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