With two thirds of communications professionals agreeing that digital Marketing and PR must work hand-in-hand, digital tactics have become essential…

GumGum and OMD Hamburg have announced a successful campaign partnership with SAP – a Germany-based multinational software company – in which the…

Mirriad has announced its latest campaigns with Lexus through in-content music video activations. The partnership takes Lexus’ advertising…

Video marketing is becoming a key revenue generation tool for most brands. But did you know marketers now consider video marketing as reliable brand…

Novidea, creator of a born-on-the-cloud, data-driven platform optimizing the entire insurance policy and distribution lifecycle, has named Julie…

Fan Pass has released 15- and 30-second radio spots to air on Spotify and other programmatic networks Friendable Inc. a mobile technology and…

New offering brings together ad format innovation in placements of high impact, complete control for ad adjacency and exclusive readership data…

Online Merchants attracting new customers and reducing their customer acquisition costs using PowerBuy PowerBuy is putting theory to practice and…

Traackr’s 2022 Influencer Marketing Impact Report Reveals How Influencers, Content and Platforms Drive Consumer Purchase Behavior When the pandemic…

Karla Jo Helms recommends businesses embrace generative AI like ChatGPT, understanding its potential and proactively shaping brand strategies to lead…