Uber is Transforming Indian Mobility Scenario with Tech Adoption

Global Transportation Network Company (TNC), Uber, has swept the Indian mobility market with consistent innovation in its app-based business. Remember, how it made its entry into India with its first product in September 2013. Since 2013, the company has seen remarkable growth in size, scale, and reputation in the seven years of its existence in India. With Bangalore, in particular, it has affirmed and forged a value-backed relationship, addressing various corporate and social issues with a soft touch.

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In our special featured article, we decided to pick Uber’s latest announcements that show it’s commitment toward the Indian customers and the diverse society.

Partnership with SUN Mobility to Endorse Clean Energy Drive

Uber paired with an Indian energy infrastructure and services provider, SUN Mobility, recently. The alliance addresses the lacunae in Clean Energy ecosystem that has given the Indian transport business a lop-sided impression all over the world. Th Uber-SUN Mobility partnership will deploy E-autos on Uber’s app platform and bring millions of riders a cleaner, more convenient and affordable commuting option. All riders will receive charged, swappable batteries as a service by SUN Mobility. The competition will usher a push to the electric vehicles, enforcing the Indian government’s recent initiative to EVs. The cost of E-Autos will also fall in line with CNG, petrol, and diesel-powered ones.

Uber is constantly making efforts in aligning with the mobility ecosystem in India through partnerships, events, and roadshows.

The Narendra Modi-led government envisions a complete phase out of all IC engine used in 3-wheelers by 2023 and 2-wheelers by 2025. Uber’s bike sharing and three-wheleer ride sharing could be the next biggest development in India’s mobility market in 2019-2025.

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Uber Pro Comes to India

Freedom to choose the mode of travel, time and economic independence — Uber has been popular with drivers all over the world due to its commitment to assure full freedom to drivers at work. Within a year of its launch in the US, Uber has introduced Uber Pro Plus in India to benefit drivers with reward-based feedback and incentives. Uber Pro is currently available in Chandigarh, Delhi NCR, and Mumbai.

#ParksNotParking

India has been losing its green zones to rampant urbanization. And, in these urban spaces, we find parking spots taking sizeable land area, that could otherwise have been used for various creative activities, including games and sports.

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As an official sponsor of the ICC Men’s World Cup 2019, Uber launched another initiative that aligned closely with the Indian diaspora. Its #ParksNotParking campaign takes a shot at the growing number of private vehicles on the road that leads to chaos while traveling. But, mobility has an added devil- lack of parking space. Uber identified the opportunity and leveled the urgent need to better utilize the urban spaces for building parks. The idea is to promote the game of cricket in parks and not parking spots.

Uber AI

Uber’s AI research lab is what makes us smile the most.  After introducing its proprietary machine learning platform, Michaelangelo, in November 2017, Uber released Plato Research Dialogue System. Plato is a flexible Conversational AI Platform that can be be used ‘to create, train, and evaluate conversational AI agents for a variety of use cases.’

Plato also provides support for Bayesian optimization of conversational AI architectures or individual module parameters through Bayesian Optimization of Combinatorial Structures (BOCS).

As we continue to reel under glaring issues of traffic congestion and high vehicular emissions, Uber’s recent initiatives in mobility and AI could greatly influence the Indian economy into the new decade of intelligent automation, conversational AI, and Mobile advertising.

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