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The Most Important Role in the Age of AI? Chief Trust Officer
Executives are scrambling to make sense of the generative AI wave. Companies are overwhelmed by tools and under pressure to show results that simply…
Is Your Company’s AI a Waste of Money? The Rise of the Shadow Economy
Even with companies pouring billions into AI, a stunningly small number actually see real business value from official tools—that's the AI utility…
Why Voice AI Is the New Growth Engine for Enterprises
There’s a quiet revolution underway in enterprise tech — and you don’t need to look at a single screen to know it’s real. You can hear it.
Voice AI…
A Pulse Check on AI in the Boardroom: Balancing Innovation and Risk in an Era of Regulatory Scrutiny
From supply chain disruptions that cost millions of dollars to cyberattacks that paralyze operations, the consequences of technology gaps are creating…
When AI Productivity Tools Create Compliance Nightmares
The modern workplace is experiencing a fundamental shift. While the AI productivity tools market grows from $13.80 billion in 2025 to a projected…
Why 80% of Organizations Struggle with Agentic AI Despite Massive Investment
While enthusiasm for agentic AI is at an all-time high, adoption is lagging. Although 80% of organizations are investing in agentic AI workflows, just…
Why the Next Era of AI Demands Explainability: Building Trust to Avoid a Costly Rebuild
Do you trust your AI systems? For nearly 60% of enterprises surveyed by McKinsey & Company , the answer - at least at deployment time - remains…
How Will AI Save Time For Partnership Marketers? A Human Has A Few Thoughts
There’s a great deal of cynicism about the quality of generative AI content, and rightly so. Chat interfaces such as ChatGPT and Claude are…
Five Tips To Maximize AI Value For Your Business
AI is already reshaping how mid-market organizations operate, with over half now using it in their daily business processes. Companies that want to…
Why AI Agents Will Kill the ‘Billable Hour’
By Raju Malhotra, Chief Product & Technology Officer, Certinia
For decades, the billable hour has stood in as a proxy for value in professional…