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Analytics
Analytics
New Pubmatic Research Reveals Mobile Header Bidding Volumes Nearly Double as the Technology Extends…
Pubmatic Releases Q3 2018 QMI Report, Highlighting Key Trends That Impact Mobile Advertising Growth
PubMatic, the publisher-focused sell-side…
TA Digital Earns Select Status as Adobe Analytics Specialized Partner
Global digital transformation agency TA Digital has earned the coveted Adobe Analytics Specialization in the Americas region
TA Digital is the…
Infotools Announces New Integrations With Leading Data Collection Platforms Voxco and FocusVision…
Infotools Harmoni analysis software connects seamlessly, in real time, with popular market research data collection platforms
Infotools, a global…
Color System to Provide Valuable Humanized Super Analytics and Pay Users for Their Data
NEON ID is a patented, interactive 16-color system designed to lay over Internet functions, launching in Spring 2019. Each color will represent the…
Calabrio Raises Investment from KKR for Continued Growth in Customer Engagement and Analytics
Funding fuels continued SaaS success as customers transition to the cloud
Calabrio, a leading provider of customer engagement and analytics…
Rockset Raises $21.5 Million from Greylock and Sequoia to Transform How Data-Driven Apps Are Built
Rockset, the serverless search and analytics company, announced that it has raised $21.5 million in seed and Series A funding from Greylock Partners…
New Freeman Study Results Emphasize Significance of Data Across Corporate Marketing Departments
Data plays a critical role in all aspects of corporate marketing — from developing successful marketing strategies and campaigns, to deciding where to…
Telia Lietuva Will Consolidated Customer Experience Management into One Unit
To improve customer care and create the digital experience Telia Lietuva establishes a new unit of Direct and Digital Channels.
Starting from 1 …
The Customer Journey Data Dilemma: Real-Time Versus Historical Data
Purchases, location, and actual customer behaviors are critically important for understanding and mapping the customer experience using the Customer…
4C Grows EMEA Presence With New London Leadership
Expanded team will support new Amazon offering and Pinterest ads expansion to France
4C Insights, a data science and marketing technology company,…