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Native and Programmatic Advertising
Toch.ai Raises Close To $12 Million In Series A To Transform Digital Video Content Industry
AI Solution Addresses $224B+ Digital Video Content and Digital Video Ad Industry's Biggest Pain Points Manual Processes, Engagement and Monetization…
Coinstar Names Chris Pezzello as General Manager of adPlanet Business
Coinstar announced the appointment of advertising executive Chris Pezzello to the position of general manager of the Coinstar adPlanet business.…
Veritone Signs E************* With MediaWorks To Provide AI-Driven Insights Into Advertising…
This is the first enterprise Veritone Attribute agreement in New Zealand and ensures MediaWorks has near real-time access to data-driven advertising…
AdRizer, A Leading Ad-Tech Company, Has Agreed To Be Acquired And Will Be Fully Integrated To…
AdRizer acquired for $108 million; last year; revenues were approximately $37 million; Current run rate of approximately $62+ million
Vinco Ventures…
Nielsen Relaunches Streaming Measurement Suite Across Content, Ads And Platforms To Tackle Growing…
Nielsen now captures 100% of streaming minutes viewed on the TV glass, 75% of CTV media spend and 87% of total video digital spend across computer,…
H Code Secures Strategic Partnership with Sports Streaming Leader Fanatiz to Lead US CTV Advertising…
H Code, the largest Hispanic digital media company in the U.S., announces a strategic partnership with Fanatiz, the high-value sports streaming…
DAX US Partners with Breakbeat, a Podcast and Content Network Dedicated to the Global Hip-Hop…
DAX US, the pioneering digital audio exchange, announced an exclusive partnership with new podcast publisher Breakbeat Media, to be its exclusive…
The Ultimate in Sticky Marketing
As online advertising explodes it can be easy to overlook older, off-line marketing tools. Businesses and brands can also feel a lack of control over…
41 Percent of Us Shoppers Want to Buy via Shoppable TV Ads in Next Six Months, New Research Suggests
Two-fifths (41%) of US shoppers have said they would consider buying clothing and footwear from a shoppable TV ad in the next six months, according to…
What The Latest Twitter-AppLovin Deal Regarding MoPub Means to the Martech / Adtech Ecosystem
AppLovin is buying Twitter's in-app advertising platform MoPub for $1.05 billion. Ever since the announcement was made, the marketing and advertising…