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Native and Programmatic Advertising
Innovations in Media Quality With The Emergence of New Mediums
Worldwide, it is common to hear that numbers don’t lie. And, in today’s data-driven world, this statement holds more reason than ever. For…
Nexters Presents Its Research: Almost 50% Of Gamers Tolerate Non-core GamePlay Ads Research
An international game development company Nexters released the results of its research exploring gamers’ attitudes toward Non-core GamePlay Ads.…
Ampersand Introduces “Sports Viewer” Audience Segments to Help Brands Better Understand…
Ampersand, the audience-first TV advertising sales company, launched brand new sports-focused audience segments within the company's portfolio. The…
The ROI of Digital Signage – The Best Advertising Tool Today?
The retail and out-of-home landscape is being molded by digital signage. The long-standing electronic boards that have shone over Piccadilly Circus…
Creator Guided Shopping Platform LTK Launches Social Media Advertising for Brands
LTK Boost enables brands to engage social media users through paid reach directly from lifestyle content creator accounts
New media…
ReBid adds Amazon Ads and TikTok Ads to its Unified Madtech Intelligence Platform
ReBid, the leading unified Madtech Intelligence platform, announced the integration of Amazon Ads and TikTok Ads, enabling customers to activate,…
AiThority Interview with Joshua Wilson, Commercial Director, JAPAC at Crimtan
Hi, Joshua, welcome to our Interview Series. Please tell us a little bit about your journey in the technology space. How did you start at Crimtan?…
IAS Provides First Verification Solution to Amazon Publisher Services Connections Marketplace
Integral Ad Science, a global leader in digital media quality, announced its Publisher Optimization solution is now available within the Amazon…
IAS Provides First Verification Solution to Amazon Publisher Services Connections Marketplace
Publishers can maximize the value of their inventory using IAS’s solutions via Connections Marketplace
Integral Ad Science, a global leader in…
Instreamatic Brings Generative AI to Brands’ Audio Ads with Launch of Contextual Audio Ads
Driven by Instreamatic’s powerful Voice AI platform, Contextual Audio Ads can automatically create unlimited ad variations to precisely match the…