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Native and Programmatic Advertising
AiThority Interview with Vova Kyrychenko, CTO at Xenoss
Hi Vova. Welcome to our Interview Series. Please tell us a little bit about your role and responsibilities in your current company. How did you…
Consumer Attorney Marketing Group Introduces CAMG Verify: The Solution for Law Firms to Easily…
Consumer Attorney Marketing Group (CAMG), a full-service advertising, marketing and public relations agency serving lawyers and law firms, announced…
AiAdvertising Receives $5 Million Equity Investment to Fuel Next Phase of Growth
Capital will allow for further development of AiAdvertising’s Campaign Performance Platform and create a new focus area serving customers valuing …
tvScientific Reports Significant Revenue Growth and Accelerating Adoption of Performance Advertising…
New Hires and Partnership with NBCUniversal Delivers Outcomes-Based TV Advertising to Marketers of All Sizes
tvScientific, the performance…
My Code Welcomes Two New Executives to Strengthen Client Partnerships and Elevate Research Offerings
My Code, the largest US media company for diverse audiences, has announced the hiring of Alexandra Kennedy as Executive Vice President, Commercial…
A First-of-its-kind Partnership in the Local Media Market: Xaxis Romania, in Collaboration with…
Xaxis Romania and Adelaide, the leader in attention-based media quality measurement, announce a strategic partnership offering advertisers advanced…
Innovations in Media Quality With The Emergence of New Mediums
Worldwide, it is common to hear that numbers don’t lie. And, in today’s data-driven world, this statement holds more reason than ever. For…
Nexters Presents Its Research: Almost 50% Of Gamers Tolerate Non-core GamePlay Ads Research
An international game development company Nexters released the results of its research exploring gamers’ attitudes toward Non-core GamePlay Ads.…
Ampersand Introduces “Sports Viewer” Audience Segments to Help Brands Better Understand…
Ampersand, the audience-first TV advertising sales company, launched brand new sports-focused audience segments within the company's portfolio. The…
The ROI of Digital Signage – The Best Advertising Tool Today?
The retail and out-of-home landscape is being molded by digital signage. The long-standing electronic boards that have shone over Piccadilly Circus…