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Native and Programmatic Advertising
KERV Launches Lookbook Feature for Interactive Video Ads
KERV Interactive, a multi-award-winning, patented interactive content and data company, has launched a new lookbook product that enhances consumer…
Centro Integrates With Deep Root Analytics for Political Ad Targeting
Empowers Political Marketers to Reach Voter Audience Segments
Centro, a global provider of advertising technology, announced an integration with Deep…
AdColony Boosts Executive Leadership Team with Internal Promotions
AdColony, the mobile performance marketplace, is pleased to announce the promotion of Camila Franklin, Tabitha Britt, and Jude O’Connor to the roles…
Triton Digital Activates Tru Optik Political Data Cloud for Streaming Audio
Allows advertisers to target listeners based on party affiliation, issue orientation, and more
Triton Digital, the global technology and services…
New Study Reveals Artificial Intelligence Plays Critical Role in Maximizing TV and Radio Ad…
Veritone, Inc., the creator of the world’s first operating system for artificial intelligence, aiWARE, announced the findings of a new research study…
Playbook Media Announces Launch of New TikTok Video Advertising Capabilities for Brands and…
As a New TikTok Marketing Partner, Playbook Media Announces New Offering to Complement Existing Services Like Facebook and Instagram Media Buying,…
605 Forms New Data Partnerships to Expand Leading Analytics and Attribution Capabilities, Improving…
605, a leading television measurement and analytics company, announced new data partnerships with Catalina, PlaceIQ, and Polk Automotive Solutions by…
Amazon Advertising Demand Side Platform Agency Clear Ads Dominates DSP Business UK
George Meressa is a leading paid-advertising expert and founder of Clear Ads, an Amazon Advertising Demand Side Platform (DSP) agency currently…
Otto Berkes Joins Integral Ad Science Board of Directors
Integral Ad Science (IAS), the global leader in digital ad verification, announced that Otto Berkes, Chief Executive Officer at Acendre, has joined…
Study: Contextual Targeting More Cost Efficient than Behavioral; GumGum Most Accurate Contextual…
Four different contextual Intelligence solutions were tested against behavioral targeting across live campaigns for several major Dentsu Aegis Network…