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Native and Programmatic Advertising
Mediavine Integrates with Centro’s Basis Programmatic Advertising Platform
Mediavine, the largest exclusive ad management company in the United States and a Comscore top five lifestyle property with 125 million unique monthly…
Viant Helps Feeding America Raise Critical Donations During COVID-19
Pro-bono advertising campaign increases site visits by more than 60%, exceeding benchmarks
Viant, a people-based technology company, announced the…
Aniview Is Approved by IAB Europe’s Transparency and Consent Framework
Today, Aniview LTD announced their approved status as the latest VENDOR to join IAB Europe's Transparency and Consent framework.
The framework,…
Pypestream Introduces Conversational Ads, Delivering Engaging and Personalized Experiences
Upending traditional display ads, Conversational Ads move customers through sales and marketing funnels more effectively, creating dynamic,…
RMT and Semasio Introduce Motivation-Based Targets
Now available in leading DSPs and the LiveRamp Data Marketplace
95% of decision making is subconscious. (Dr. Gerald Zaltman, Harvard)
65% of the…
Amazon PPC Agency Hires Talented Brand Advocate and Social Media Manager
Signalytics, an Amazon PPC agency that specializes in Amazon SEO tools for FBA brands, has recently hired Miss Alabama contestant and Miss Mobile Bay…
Ocean Outdoor Enables Programmatic Buying of Iconic United Kingdom Screens via Hivestack
New partnership enables programmatic activation of super-premium screens at prime locations in the United Kingdom
Premium digital out-of-home media…
Adverty Continues Expansion of UK Team and Global Operations
Leading in-game ad platform Adverty announces hires of Chief Commercial Officer Tobias Knutsson, Senior Director of Business Development Christian…
Symphony Talent Deepens Programmatic Recruitment Advertising Capabilities in SmashFlyX
Symphony Talent, a global company that helps recruitment leaders transform the talent experience through software and services, released three…
iClick Interactive Presents Secrets of Adopting Data-Driven Marketing
iClick Interactive Asia Group Limited, an independent online marketing and enterprise data solutions provider in China recently presented a keynote…