Native and Programmatic Advertising

With uncertainty over the COVID-19 virus growing, IAB is introducing new tools and channels to enable the digital marketing and media industry to…

Only 6% of Brands, Agencies, Publishers Are Satisfied With Current Digital Ecosystem; 92% Believe There Is Need for Industry-Wide Standardization; 83%…

Veritone aiWARE Now Produces IAB Tech Lab Content Taxonomy-Compliant Metadata Output Veritone Inc., the creator of the world’s first operating…

David Cohen, a Former Agency Leader Will Drive Strategy, Growth and Operational Excellence for Digital Trade Association; Will Bring the Entire…

Strategic Rebrand Embraces Nativex as Global Advertising Agency; Nativex To Provide Transparent, Omnichannel Buying Solution Through Its New Nativex…

Trinity Audio, the leading audio content platform, is now a member of the Interactive Advertising Bureau (IAB) Audio Committee - a group of select…

BidSwitch, a wholly owned subsidiary of IPONWEB and global provider of programmatic infrastructure, has appointed Valerie Zeltser to the role of …

Advertising platform utilizes billions of retail analytics to inform product advertising decisions Stackline, a pioneering retail analytics and…

Text Marketing Software Company Develops a Program for Agencies to Add a New Revenue Stream EZ Texting, the #1 SMS marketing software for business,…

NCSolutions, the leading company for improving advertising effectiveness for the consumer packaged goods (CPG) ecosystem, has selected Feintuch…