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Native and Programmatic Advertising
AdInMo Expands In-game Commercial Team
AdInMo, the contextual in-game advertising platform has appointed adtech gaming evangelist Yasin Dabhelia as its VP Programmatic to lead its global…
Brightcove and Magnite Announce Strategic Partnership to Boost Ad Monetization for CTV and Online…
Capabilities from Magnite and SpringServe will provide more transparency into available ad supply and help unlock greater revenue opportunities…
Rob Gronkowski to Attempt Live Field Goal During Super Bowl with $10 Million in FanDuel Free Bets on…
FanDuel's "Kick of Destiny" campaign will culminate with a LIVE in-game Super Bowl Ad
FanDuel Group, the premier online gaming company in North…
Start.io Partners With Pixalate to Validate Compliance Against Ad Fraud on Its Mobile Programmatic…
Start.io, the leading mobile marketing and audience platform, announced a full implementation of Pixalate Analytics and MRT solutions for prevention…
BigCommerce Releases Microsoft Ads and Listings, Opening New Channels for Merchants to Reach Highly…
New app integration gives BigCommerce merchants the ability to showcase product ad campaigns to reach millions of potential new customers searching…
Perro Worldwide Comics Develops All New VR Movie That Blends Filmmaking and Gaming
Virtual Reality is the next evolution of entertainment, and Chip Perro has plans to revolutionize 360 degree filmmaking. As a producer, director, and…
IMDb Helps Audiences Share and Discover Movie and TV Content With New TikTok Feature
The new feature, powered by IMDb data, allows the TikTok community to link movie and TV show titles within their TikTok videos and showcase their…
Gamut and Waymark Partner to Bring Easy and Affordable CTV Ad Creation to Local Advertisers Through…
Gamut, the award-winning leader in local CTV advertising, and AI video creation platform Waymark, announced a partnership to expand next-generation…
Ampersand Announces Automation of Addressable TV Functionality for Buyers
Update significantly improves the speed of TV planning and buying across 70 percent of all addressable US households.
Ampersand, the audience-first…
Amanda Forrester Joins Openx As Vp Of Marketing As Company Scales Solutions Across The Buyer…
OpenX Technologies, a leading global omnichannel advertising exchange, announced the appointment of industry veteran Amanda Forrester to lead the…