Browsing Category
Native and Programmatic Advertising
SeaChange Launches the Xstream Platform – A Content Monetization Platform Designed to Maximize Ad…
TV Manufacturers and Content Owners Can Fully Maximize Connected TV Advertising Revenue with the Xstream platform Smart Ad Insertion Tech
Launch…
Click Fraud Prevention Service Polygraph Advises Advertisers To Invest In Search Engine Optimization
High levels of click fraud means advertisers will benefit from shifting part of their marketing spend away from advertising and towards search engine…
Creative Affiliate Marketing Methods for the E-Tailers: The Basics
Affiliate Marketing Methods: An Introduction
Affiliate marketing is an arrangement where an e-tailer (Electronic Retailer) pays remuneration to a…
OPPO Partners with UPFRONT to Launch its Nationwide OOH Campaign Across Lebanon
The majority of large companies take advantage of the end of the year season to promote their services and products, and Out-Of-Home Media is one of…
Click Fraud Protection Service Polygraph Reminds Advertisers Not To Rely On IP Address Blocking To…
Click fraud protection service Polygraph is reminding advertisers not to rely on IP address blocking to prevent fake clicks, as blocking IP addresses…
The Trade Desk Appoints Trish Frohman as Senior Vice President of Business Development, North…
Global advertising technology leader The Trade Desk announced the appointment of Trish Frohman as Senior Vice President of Business Development for…
AdTechCares Partners with Project Drawdown to Launch Climate Action Campaign
AdTechCares a 501 (c)(3) organization co-founded in 2020 by Amobee and more than 50 partners from across the advertising ecosystem has partnered with…
Stingray Launches Free, Ad-supported TV Channels with Amazon Freevee and Samsung TV Plus
Stingray, a leading music, media, and technology company, announced the launch of free ad-supported TV channels Stingray Music, Stingray Naturescape…
New Study Reveals the Valuation Multiplier Formula for Online Sellers
Quartile, the world's largest e-commerce cross-channel advertising platform, recently conducted research to understand the key variables on business…
Bidtellect Speaks at Adweek Nextech Conference, Covers The Future of Green in Advertising
Bidtellect's VP of Product, joined by Jounce Media's Founder and President, cover the future of sustainability in advertising, along with how…