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Native and Programmatic Advertising
Amazon Advertisers Can Use VidMob’s Metrics-Driven Insights to Help Drive Holiday Sales
VidMob, a platform for Intelligent Creative, announced deeper, insights-driven support for marketers looking to deliver stronger performance for their…
Extreme Reach Study Finds Increase in Percent of White People Seen and Male Voices Heard in Video Ad…
‘Diversity in Ad Creative,’ an AI-driven Report, Analyzes 1 Million Ads From 2019 to 2022
Video ad creative features more white actors in 2022 than…
Attain Partners with OpenX to Enable Supply Side Targeting For Advertisers
Attain, a leading permissioned data platform, and OpenX, a global omnichannel advertising exchange, announced a partnership that will enable…
Ecommerce Websites Had To Handle Up To 80% More Website Traffic At The Beginning Of The Holiday…
Platform.sh, a unified, secure, enterprise-grade platform for building, running and scaling web applications, has revealed data outlining website…
Teads Enhances Brand Suitability Capabilities Through Partnership With Integral Ad Science
New collaboration enhances Teads’ ability to avoid unsuitable content while maximizing reach for advertisers and supporting quality journalism.…
DISQO Releases Industry-First Full-Funnel Normative Benchmarks for Social Media Campaigns
Customer experience (CX) intelligence platform DISQO released its first "Assessing Ad Impact in Social Media" report with unprecedented normative…
PropellerAds Announces the Next Step in Technological and Brand Development
PropellerAds revealed the company's latest progress in technology and business growth.
PropellerAds now publicly announces their platform as…
AiAdvertising Launches Next-Generation Investor Website
AiAdvertising, a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) to build…
Marin Software Announces its Amazon Ads Advanced Partner Status
Marin Software, one of the leading providers of digital marketing software for performance-driven advertisers and agencies, announced it achieved…
Vericast Survey Finds Brands Struggle to Cash in on Consumer Spending
Inflation, rising interest rates and disruption are driving brands to pivot
Despite inflation and recession fears, consumers are spending money –…