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Native and Programmatic Advertising
Cyrusson Digital Advertising Agency Offers Advanced Marketing Solutions
Cyrusson, a skilled digital advertising agency, is excited to bring innovative marketing solutions to businesses in the heart of Silicon Valley…
Beatgrid’s Single Source Panel: Precision in Measuring CTV, YouTube, and TV Amidst Walled…
With US buyers and planners shifting budgets from Linear TV to thriving CTV, the challenge of deduplicating CTV (including YouTube, Netflix, Hulu,…
EXTE Appoints Matthew Doherty as CEO for North America
After five and a half years as Senior Vice President of Sales at Teads, Matthew Doherty embarks on a new chapter as the CEO of EXTE in North America.…
AdTheorent Recognized as Leading Innovator in Frost Radar Featuring Demand-Side Platforms
Frost & Sullivan selected and evaluated the top 13 Demand-Side Platforms to determine leaders for the Frost Radar
AdTheorent Holding Company,…
Demandbase Announces Major AI-Powered Advertising Innovations to Kick off 2024
AI-Powered Features Take Effectiveness of B2B Advertising and its ROI to the Next Level
Demandbase, the leader in AI-driven account-based…
Eyeota Activates Experian WorldView To Strengthen Advertisers Global Reach and Targeting Capability
Enabling Brands To Engage Their Ideal Audiences, Experian and Eyeota Strengthen Advertisers’ Global Reach and Targeting Capability
Eyeota has…
Fyllo|Semasio Names Jeff Ragovin CEO, Announces Contextual Targeting Transition
Fyllo|Semasio, the leading provider of contextual targeting solutions, announced that Jeff Ragovin has been elevated from President to CEO. At the…
AdTech Predictions: What’s In Store For 2024
With Google's latest announcement shaking up the industry once again, publishers looking to reclaim control of their audiences, and new channels…
InfoSum and DIRECTV Advertising Collaborate for First-Party Data-Matching Solution
InfoSum, the world’s leading data collaboration platform, announced a deal with DIRECTV Advertising to create a first-party data-matching solution for…
Deliveroo Partners With Rokt to Expand Retail Media With Non-endemic Offers
Partnership launches in the UK and France, with plans to expand into other geographies
Rokt, the leading ecommerce technology company that uses…