Native and Programmatic Advertising

The discussion around technology replacement for third-party cookies has so far largely been centered around tracking and targeting. But a key element…

VideoAmp will integrate its cross-platform measurement data as currency for billing within Mediaocean's Spectra and Prisma tools. Measurement and…

Supply Path Optimization Provides Clear and Transparent Access to Valuable Audiences InMobi, a leading provider of content, monetization and…

Motivating Privacy-Sensitive Audience with Viral Short Film to Educate Users About Online Privacy Risks Perion Network Ltd.  a global advertising…

NextPlay Technologies, Inc. a digital business ecosystem for digital advertisers, consumers, video gamers and travelers, announced it has agreed to…

Rakuten Advertising is partnering with leading influencer marketing platform, Mavrck, to expand its influencer marketing services and create holistic…

Clinch, the leader in the dynamic ad serving, personalization and creator of Flight Control, the Omnichannel Campaign Management Platform, announced a…

Leading VFX Studio Leverages Elite Storage Technology for Faster Rendering and Efficient Collaboration VAST Data, the data platform company for the…

Canon camera systems using Versal AI Core series to enable game-changing immersive viewing experiences for live broadcasts at premier sports venues…

First of its kind analysis uncovers the language and approaches that best resonate with customers across digital channels, empowering brands to…