The newly launched plug-and-play solution redefines retail and e-commerce experiences with unparalleled precision for Made-to-Measure, On-Demand, E-Commerce and Clienteling Applications
3DLOOK, the global leader in advanced AI-powered mobile body scanning and virtual try-on solutions, announces the launch of Mobile Tailor 2.0 – the versatile software-as-a-service (SaaS) product that enables businesses to digitally measure customers anywhere, anytime with unmatched accuracy, and unlocks new personalized customer experiences.
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Unlike existing solutions that require complex integrations or app downloads, Mobile Tailor 2.0 offers an unparalleled user experience. With a simple registration process, businesses gain instant access to a customized Mobile Tailor admin panel, enabling them to roll out the solution on their website in minutes as an embedded widget, or share measurement links with their customers via email and SMS. After a quick and user-friendly front and side photo capture process, customers’ body measurements and accurate 3D models are immediately uploaded to the Mobile Tailor Admin panel and ready to be used.
Bringing digital precision to the age-old made-to-measure industry, Mobile Tailor 2.0 delivers exceptional accuracy as validated by its clientele and IEEE-sponsored survey. For the made-to-measure (MTM) segment, it has proven to reduce remake costs by up to 90% and alteration costs by up to 50%. Moreover, businesses can leverage the solution to boost customer loyalty and retention by as much as 67%, while eliminating the time-consuming process of manual measurements. When used for traditional fashion e-commerce, it can reduce product returns by 6%.
In addition, 3DLOOK’s Mobile Tailor 2.0 enhances engagement for clienteling apps. This game-changing solution gives brands the ability to capture and incorporate accurate body data into customer profiles in real-time. Brands and retailers can now embed scanning links into chatbots, appointment scheduling forms, and customer profiles arming customer support teams and call centers with the ability to understand the body size and shape of the customer instantly. This improves communication and drives customer engagement both pre and postpurchase to build trust and loyalty impacting conversion and revenue.
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The core proprietary technology stack behind Mobile Tailor 2.0 comprises of generative morphable models of the human body, accurate and robust computer vision pipelines, body measurements and size recommendation algorithms that unlock a wide range of opportunities for fashion brands and retailers. Moreover, in 2022 the company announced a significant accuracy increase as a result of major core technology advancements that were focused on computer vision landmark detection, volumetric benchmarking, and higher precision in measurement algorithms. The company also generated synthetic training data to enhance precision in larger sizes for more inclusive body representation.
Mobile Tailor 2.0 offers a range of pricing plans to fit the needs of any business, with a Starter pack available for just $99 per month, making it an affordable and accessible solution for businesses of all sizes. Larger companies can opt for the ‘Enterprise plan,’ which includes API access enabling businesses to customize the experience and integrate it into their backend OMS, CRM, and ERP systems. The solution is available on 3DLOOK’s website.
Mobile Tailor 2.0 represents a SaaS version of 3DLOOK’s highly successful Mobile Tailor product, which was initially launched during the pandemic to enable uniform, MTM, bridal, rental, and on-demand businesses to operate remotely. Mobile Tailor has garnered the trust of hundreds of businesses, with 68% of its customers using the product for two or more years. Mobile Tailor’s long-term customers include uniform industry giants Unisync (TSX:”UNI”) (OTCQX:“USYNF”), Burlington Medical, custom luxury fashion brands Baynes and Baker and Lanieri, as well as on-demand platforms Tailoor and Binks.
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