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Looka Builds High-Performing Partnerships Through PartnerStack

  • PartnerStack offers an ecosystem platform that features partner relationship management (PRM) that supports software companies driving their sales and accelerating their growth through partnerships

  • Looka grew its affiliate program to drive one-third of profits using PartnerStack

Looka  a leading AI-powered graphic design company, accelerates its growth momentum across the company’s affiliate programs through PartnerStack – a top-rated ecosystem platform for SaaS software.

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“Anyone who joins Looka’s affiliate program is given ample collateral, copy assets, guides, and helpful resources, to assist partners to succeed in the onboarding and sales process with Looka,” said Matthew Sison, Growth Manager at Looka.

Using PartnerStack, Looka built an automated affiliate program with a tiered reward system that keeps its partners engaged. Looka and the team at PartnerStack rebuilt the company’s affiliate program into a significant profit generator – Looka currently has 10,000+ registered partners and has driven over 33% of the company’s gross profits through its affiliate program.

“Anyone who joins Looka’s affiliate program is given ample collateral, copy assets, guides, and helpful resources, to assist partners to succeed in the onboarding and sales process with Looka,” said Matthew Sison, Growth Manager at Looka. “In addition, we consistently carry out pulse check surveys that we routinely monitor. This creates a periodic dialogue with our partners and enables us to adapt and adjust our services for optimal partner success.”

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Inspired by PartnerStack’s channel platform, Looka’s marketplace creates an ecosystem with its own growth loop. Looka’s users are offered exclusive value from its select partners (including trusted brands such as Xero and Microsoft), therefore growing the demand side and word-of-mouth from Looka users – a win-win-win for Looka, Looka’s customers, and Looka’s partners.

“At Looka, we’re committed to developing an advanced global partner ecosystem and have made significant improvements to drive value for our partners and fuel Looka’s growth and expansion globally,” said Dawson Whitfield, CEO & Founder Looka Inc.

“The success that Looka has seen so far with their affiliate program is a testament to the amazing work that the team at Looka has done since the launch of their program on PartnerStack. We look forward to continuing to work with the team to support the development of the company’s global partner ecosystem through our ecosystem platform and exclusive partner network,” said Andrew Kim, Director of Network Growth at PartnerStack.

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[To share your insights with us, please write to sghosh@martechseries.com] 

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