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Wireless Communications System Executive Brian Henrichs Joins GroGuru Advisory Board

Brian Henrichs, Actiontec president, joins GroGuru as a member of its business advisory board. Brian is a communication and wireless systems industry veteran, and will advise GroGuru on scaling its revolutionary wireless underground system into large scale production.

Brian has over 40 years of high-tech communication systems experience having held senior roles in engineering, marketing, business development and executive management. Most recently Brian has applied AI and ML cloud data techniques to optimize wifi performance for home networks.

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Brian grew up on a dairy farm in northeastern Wisconsin and developed an appreciation for the volume of water consumed by lactating dairy cattle and an understanding of the impact of soil moisture during crop growth on crop yields. He enjoys applying technology to solve problems particularly using communications and the power of cloud computing to help drive business profitability and better resource utilization.

Brian holds a BSEET degree from DeVry University and an MBA from Illinois Institute of Technology. In his spare time, he enjoys aviation and has been a licensed private pilot for 37 years having flown over 35 different aircraft including ownership of 4 experimental aircraft. He is also a licensed remote pilot for small unmanned aircraft systems (sUAS).

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“By 2050 the world will need to feed 2 billion more people than it does today requiring 70-100% more of the crops we grow,” said Brian Henrichs. “GroGuru’s irrigation monitoring and management solutions help smart farms utilize water and other scarce resource more strategically and efficiently, enabling the the tools to increase crop yields in a more sustainable way. I am delighted and excited to help contribute to their solutions that address this real world problem in a meaningful and sustainable manner.”

“Brian’s operations, engineering, farming and executive management expertise make him uniquely suited to advise GroGuru as we enter the next phase of our growth,” said Patrick Henry, president and CEO at GroGuru. “There has never been a more urgent need for new technology to address water conservation, food security, sustainability and regenerative agriculture, and GroGuru is right at the center of all of these. We are excited to have Brian’s support and council as we continue on the journey of building GroGuru as a premier agriculture technology company.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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